Ready to shatter your launch goals without suffering from launch trauma? I'm Jess, your guide on this journey, and this episode is brimming with strategies to help you do just that. We'll be exploring the critical difference between launch goals and launch expectations, and I'll be sharing personal experiences and practical insight on how to set targets that push you to level up your game without attaching your worth or success to them. In short, we're talking about how to play big, but smart.

As we peel back the layers, we'll walk through the calculations you need to make to reach those 100 sales, discuss the costs associated with attracting the right people, and dissect how to improve your launch conversion rate. We'll also consider the importance of adjusting your goals during the launch, and how this essential step can help you avoid negative launch experiences. Whether you're eyeing a $60,000 launch or even more, this episode is your roadmap to achieving those big, hairy, scary goals without succumbing to unnecessary stress and disappointment. Let's redefine success, together.

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Thank you so much for listening! If you enjoyed today’s episode, can you leave us a 5-star rating and review on your preferred podcast app?

I know if you listen to a lot of podcasts, you have heard this a ton, but whoever created podcasts made it the key metric for podcast growth and performance.

Reviews help us get seen. Plus, we all like hearing nice things about ourselves, right? You look so good in those jeans, and I LOVE your hair.

See! Felt good, didn’t it!

You can also connect with us right on Instagram! Its @thelaunchscientist. I'd love to connect! I’d even tell you to your insta-face that those jeans look great on you. Really tho- did you do something new with your hair? ;)

Imagine doubling your business growth overnight through effective advertising. This episode of Quantum Course Creator is a gold mine for course creators like you, pulling back the curtain on the power of ads and how they can revolutionize your business. I, Jess, unpack how ads have evolved over time and debunk the misconceptions surrounding them. We dive headfirst into the significance of having a crystal clear message that resonates with your target audience, exploring the importance of speaking their language, and understanding their pain points to demonstrate how your course solves their problems. 

The conversation doesn't stop there. We delve into the necessity of a strategic funnel system in running ads, making a strong case for having an immediate or near-future offer for your new leads. Remember, a potential client is most likely to invest at the point they opt in, so we discuss the power of capitalizing on this golden opportunity. Running ads isn't a passive strategy; it's about fostering an experimental mindset and being actively involved in the process. Whether you choose to educate yourself through available courses or engage an ad strategist, this episode is your guide to harnessing the full potential of ads to take your business to new heights. Don't miss out on this game-changing insight!

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Thank you so much for listening! If you enjoyed today’s episode, can you leave us a 5-star rating and review on your preferred podcast app?

I know if you listen to a lot of podcasts, you have heard this a ton, but whoever created podcasts made it the key metric for podcast growth and performance.

Reviews help us get seen. Plus, we all like hearing nice things about ourselves, right? You look so good in those jeans, and I LOVE your hair.

See! Felt good, didn’t it!

You can also connect with us right on Instagram! Its @thelaunchscientist. I'd love to connect! I’d even tell you to your insta-face that those jeans look great on you. Really tho- did you do something new with your hair? ;)

There's an unspoken rule in the marketing world: exploit your customers' insecurities.

But what if we told you, this is a detrimental practice that can do more harm than good? In this conversation, we're taking a stand against harmful marketing techniques that toy with potential customers' self-worth. We dissect the prevalent use of unwanted identities in marketing, a manipulative strategy that shames customers into buying. We argue that it's high time we abandon this trend and replace it with more uplifting and empowering alternatives.

We're also challenging the norm of pressurizing sales tactics and unrealistic promises. Let's dive into the importance of setting honest expectations and presenting authentic data to customers. We question the ethics behind showcasing only the top testimonials, a practice that can be quite misleading.

Our aim is to redefine marketing norms, promoting a more ethical approach. Because we strongly believe that we can set a new, positive standard for future marketing practices. Join us as we strive to create a better marketing experience for our customers.

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Thank you so much for listening! If you enjoyed today’s episode, can you leave us a 5-star rating and review on your preferred podcast app?

I know if you listen to a lot of podcasts, you have heard this a ton, but whoever created podcasts made it the key metric for podcast growth and performance.

Reviews help us get seen. Plus, we all like hearing nice things about ourselves, right? You look so good in those jeans, and I LOVE your hair.

See! Felt good, didn’t it!

You can also connect with us right on Instagram! Its @thelaunchscientist. I'd love to connect! I’d even tell you to your insta-face that those jeans look great on you. Really tho- did you do something new with your hair? ;)

Ready to level up your online course and stop trading time for money? This episode reveals why your signature course is the ultimate scalable offer and how to create one that caters to various learning styles, abilities, and needs.

With my years of experience in creating countless courses, I'm sharing my insights on scalable delivery systems that don't require trading time for money, making your course the powerhouse of your product suite.

In the second half, I dive into the reasons why coaching and services just can't compete with the scalability offered by a well-structured signature course. Drawing from my personal experiences with different business models, I explain how a signature course can act as the catalyst for your business growth. If you're an online course creator looking to create a quantum leap in your industry, this episode is a must-listen.

Get ready to transform your business with a signature course!

__

Thank you so much for listening! If you enjoyed today’s episode, can you leave us a 5-star rating and review on your preferred podcast app?

I know if you listen to a lot of podcasts, you have heard this a ton, but whoever created podcasts made it the key metric for podcast growth and performance.

Reviews help us get seen. Plus, we all like hearing nice things about ourselves, right? You look so good in those jeans, and I LOVE your hair.

See! Felt good, didn’t it!

You can also connect with us right on Instagram! Its @thelaunchscientist. I'd love to connect! I’d even tell you to your insta-face that those jeans look great on you. Really tho- did you do something new with your hair? ;)

Ever wondered how you can effectively conduct market research without the dread of small talk or lengthy conversations? Well, you're in for a treat as we'll reveal strategies to tap into the pulse of your potential course's demand by smartly evaluating your competitors. From decoding the specific problems they solve to understanding their pricing strategies, each tidbit of knowledge will act as a stepping stone towards validating your course idea.

But that's not all! We'll also be exploring alternative, time-efficient methods of carrying out market research that steer clear of traditional sales calls. We will talk about the underestimated power of application questions, course completion check-ins, and making the most of polls or surveys on social media platforms. By understanding and answering your customers' questions better, you'll learn how to showcase that you indeed have the solution they need. Get ready for a wealth of insights into an introvert-friendly approach to market research!

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Thank you so much for listening! If you enjoyed today’s episode, can you leave us a 5-star rating and review on your preferred podcast app?

I know if you listen to a lot of podcasts, you have heard this a ton, but whoever created podcasts made it the key metric for podcast growth and performance.

Reviews help us get seen. Plus, we all like hearing nice things about ourselves, right? You look so good in those jeans, and I LOVE your hair.

See! Felt good, didn’t it!

You can also connect with us right on Instagram! Its @thelaunchscientist. I'd love to connect! I’d even tell you to your insta-face that those jeans look great on you. Really tho- did you do something new with your hair? ;)

Ready to uncover why your content isn't resonating with your audience and make a radical transformation?

What if you could create content that not only grabs the attention of the cold traffic but also converts them into paying customers? This episode is here to shine a light on those critical questions. We delve into the dynamics of content creation and provide actionable strategies that will ensure your content speaks directly to the value of your offer and addresses the immediate needs of your audience. With the right approach, you can solve the mystery of why your content isn't converting cold traffic and start driving conversions and sales.

But that's not all! The second part of our discussion lifts the veil on building an efficient sales funnel for cold traffic conversion. Get ready to harness the power of a simple and seamless sales funnel that your customers can navigate effortlessly to purchase your programs.

Plus, we share insights into reaching out to potential customers who aren't following you yet. To top it off, we're excited to announce an upcoming podcast series that is aimed at helping you secure your first or next hundred core sales in the next 12 months. Brace yourself for more insights, techniques, and strategies on the horizon!

__

Thank you so much for listening! If you enjoyed today’s episode, can you leave us a 5-star rating and review on your preferred podcast app?

I know if you listen to a lot of podcasts, you have heard this a ton, but whoever created podcasts made it the key metric for podcast growth and performance.

Reviews help us get seen. Plus, we all like hearing nice things about ourselves, right? You look so good in those jeans, and I LOVE your hair.

See! Felt good, didn’t it!

You can also connect with us right on Instagram! Its @thelaunchscientist. I'd love to connect! I’d even tell you to your insta-face that those jeans look great on you. Really tho- did you do something new with your hair? ;)

Are you ready to transform your business by focusing on your core values, streamlining your offerings, and speaking in the language of your clients?

Throughout this episode, I invite you along on my journey of reflection and growth, recounting the personal and professional breakthroughs that have led to the creation of a six-figure business. Tune in as I share how learning to trust myself and aligning my actions with my core values have become key pillars of my success.

In our conversation, we'll delve deeper into the power of simplicity - a testament to the incredible results you can achieve when you concentrate your efforts on a single offer. I'll share my experiences and reveal how adopting this approach contributed significantly to the success of my business.

Together, we'll explore the importance of effectively communicating with your ideal client and using ads as a tool for testing and validation. As we transition into a new business season, we also discuss the significance of embracing change and the importance of self-analysis.

This episode is set to empower you with insights that could help you navigate the challenges of your entrepreneurial journey to a more successful and impactful business.

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Thank you so much for listening! If you enjoyed today’s episode, can you leave us a 5-star rating and review on your preferred podcast app?

I know if you listen to a lot of podcasts, you have heard this a ton, but whoever created podcasts made it the key metric for podcast growth and performance.

Reviews help us get seen. Plus, we all like hearing nice things about ourselves, right? You look so good in those jeans, and I LOVE your hair.

See! Felt good, didn’t it!

You can also connect with us right on Instagram! Its @thelaunchscientist. I'd love to connect! I’d even tell you to your insta-face that those jeans look great on you. Really tho- did you do something new with your hair? ;)

Are you tired of creating content that just isn’t hitting the mark with your audience? We're here to help you rework your strategy with our latest episode, where we uncover the secret formula for crafting content that will convert followers into course clients. We promise you'll walk away understanding the importance of answering five key questions about your offer, pulling your potential customers one step closer to purchasing it.

Did you know content creation is about more than just hitting send on social media or email blasts? It's time you discovered the power of long-lasting legacy content, like podcasts, blogs, and YouTube videos. We delve into the secrets of making content that remains relevant and valuable over time, acting like a dedicated salesperson for your brand. More importantly, we discuss how to ensure your content caters to your audience's needs, answering their pressing questions and offering a glimpse into what makes your process unique.

Have you ever thought about how your content can convert followers into course clients? We examine how to strategically use processes and frameworks to make your content a powerful conversion tool. We discuss why showcasing your unique process and building credibility with your audience is key to piquing their interest. Plus, we explore how to answer potential clients' questions through your content, sparking interest in your offer and leading to more organic sales. So gear up and transform your content strategy today.

__

Thank you so much for listening! If you enjoyed today’s episode, can you leave us a 5-star rating and review on your preferred podcast app?

I know if you listen to a lot of podcasts, you have heard this a ton, but whoever created podcasts made it the key metric for podcast growth and performance.

Reviews help us get seen. Plus, we all like hearing nice things about ourselves, right? You look so good in those jeans, and I LOVE your hair.

See! Felt good, didn’t it!

You can also connect with us right on Instagram! Its @thelaunchscientist. I'd love to connect! I’d even tell you to your insta-face that those jeans look great on you. Really tho- did you do something new with your hair? ;)

Let's take a moment to flip the script, shall we?

Ever considered creating your sales page before everything else when you're marketing your online course? I'm Jess, your guide on this unconventional yet effective route to strategically plan your course promotion.

As we walk through the episode, I'll shed light on the hidden power of a well-crafted sales page. One that serves as your comprehensive source document encompassing key details about your course like positioning, messaging, unique philosophies, and the life-altering transformation your course promises.

As we move forward, we'll explore how this master document can echo through every piece of content you create, be it emails, blogs, or more. Understand why it's crucial to articulate methodologies, elements included in the course, and how to strike a chord with your ideal client.

Dive into my unique perspectives on course marketing and the rationale behind my stand on live launching before evergreening. By the end of our chat, I promise you'll view your sales page in a different light, equipped with tools that help you harness its potential for your course marketing and launch.

So, ready to disrupt the status quo and skyrocket your course sales? Let's get started!

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Thank you so much for listening! If you enjoyed today’s episode, can you leave us a 5-star rating and review on your preferred podcast app?

I know if you listen to a lot of podcasts, you have heard this a ton, but whoever created podcasts made it the key metric for podcast growth and performance.

Reviews help us get seen. Plus, we all like hearing nice things about ourselves, right? You look so good in those jeans, and I LOVE your hair.

See! Felt good, didn’t it!

You can also connect with us right on Instagram! Its @thelaunchscientist. I'd love to connect! I’d even tell you to your insta-face that those jeans look great on you. Really tho- did you do something new with your hair? ;)

Ready to step up your game as a course creator in this digital era? Get ready to unlock a whole new way of leveraging content to maximize your course sales.

We'll be peeling back the curtain on how to create compelling content that not only keeps your audience hooked but also drives them towards transformation. We'll be gently nudging you away from the constant pressure of being a content creator and guiding you towards becoming a transformation-focused course creator. 

We'll be unboxing strategies to help you craft content that educates your audience about your unique philosophy and methodology, setting you apart from the crowd. More so, we'll be delving into how to convert your audience into paying customers by addressing their questions and problems that might be inhibiting their growth. Leverage your existing clientele by using real-life examples and showcase the potential of your course.

Tune in for this packed episode where we break down the process of creating content that converts, a must for every course creator seeking to make an impact in the digital realm.

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Thank you so much for listening! If you enjoyed today’s episode, can you leave us a 5-star rating and review on your preferred podcast app?

I know if you listen to a lot of podcasts, you have heard this a ton, but whoever created podcasts made it the key metric for podcast growth and performance.

Reviews help us get seen. Plus, we all like hearing nice things about ourselves, right? You look so good in those jeans, and I LOVE your hair.

See! Felt good, didn’t it!

You can also connect with us right on Instagram! Its @thelaunchscientist. I'd love to connect! I’d even tell you to your insta-face that those jeans look great on you. Really tho- did you do something new with your hair? ;)