Episode 278 of The Smart Agents Podcast features a grounded, practical conversation with Luke Gilbert—sales coach, property management company owner, and one of Boise, Idaho’s most consistent producers. Luke’s career wasn’t built on overnight success or viral tactics.

Instead, it was shaped by steady progress, hard lessons, and a commitment to building systems that support long-term growth without burnout. From his early days as a bartender and electrician to becoming Rookie of the Year and a top-ranked Keller Williams agent, Luke’s journey reflects what sustainable success in real estate actually looks like.

In this episode, Luke shares how door knocking and open houses created his first real momentum, why agents must honor their own processes instead of copying others, and how integrating family priorities into business decisions leads to better outcomes over time. He also explains why AI should be used to enhance efficiency, not replace fundamentals, and how his coaching philosophy centers on helping agents design repeatable systems they can actually stick with.

Throughout our conversation, Luke breaks down:

✅ Why slow, intentional progress often beats chasing quick wins

✅ How door knocking and open houses still drive real results

✅ The importance of building systems that prevent burnout

✅ How to align ambition, family, and long-term success in real estate

Learn More About 2 Degrees North Coaching: https://twodegreesnorth.online/

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Episode 277 of The Smart Agents Podcast features a dynamic conversation with Amelia Turbyfill, one of Montana’s leading luxury real estate advisors serving the Bozeman, Big Sky, and Park City resort markets. With over $60 million in career transactions and a background in marketing, Amelia has built a boutique luxury brand rooted in precision, storytelling, and a deep understanding of lifestyle-driven buying decisions. 

As a Northwest Regional Director of REAL Luxury and a Top 100 Realtor in 2024, she has advised on multi-million-dollar transactions and played a key role in shaping high-end development and marketing across resort markets.

In this episode, Amelia shares how her marketing foundation became a competitive advantage in real estate, why social media and content creation are now essential tools for modern agents, and how selling luxury homes requires far more than listing features and price points. She explains how understanding a client’s lifestyle goals, investing in professional content, and staying consistent with marketing efforts leads to warmer leads, deeper trust, and long-term referral business—especially in second-home and resort markets.

In this conversation, Amelia breaks down:
✅ How lifestyle storytelling drives results in luxury and resort real estate
✅ Why consistency matters more than chasing every new marketing tactic
✅ How to use social media and video to attract high-net-worth clients
✅ The unique challenges and opportunities of second-home markets
✅ Why investing in quality marketing assets pays off over time

Connect With Amelia👇

Website: https://ameliarealestateco.com/

Instagram: https://www.instagram.com/ameliarealestateco/

LinkedIn: https://www.linkedin.com/in/amelia-turbyfill-b5ba8821/

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Episode 276 of The Smart Agents Podcast features a candid and unconventional conversation with Tim Street, a former top-producing real estate agent who made the rare decision to walk away from traditional commissions and rethink how homes are sold.

After years of listing success—often selling homes faster and for more money than competing properties—Tim reached an ethical crossroads. He began noticing how unrealistic pricing promises, long days on market, and misaligned incentives were quietly costing homeowners tens of thousands of dollars in lost equity. Rather than leaning into those systems, Tim shifted his focus to education and built FoolProof FSBO, a structured framework designed to help homeowners launch a professional-quality listing in just seven days with clarity and confidence.

In this episode, Tim explains why most For Sale By Owner sellers fail, not because FSBO is inherently flawed, but because sellers lack a clear blueprint. He breaks down the critical role of pricing strategy, professional photography, inspections, and legal guidance—and why skipping those steps creates stigma that’s often impossible to recover from. He also shares why empathy, honesty, and clear expectations consistently outperform hype and overpromising.

In this conversation, Tim breaks down:
✅ Why most FSBO sellers fail without a clear process

✅ How overpricing and long days on market quietly destroy seller equity

✅ Why professional photos, inspections, and legal support are non-negotiable

✅ Where agents truly add value—and where incentives can break down

✅ How clarity and ethics lead to better outcomes for everyone involved

Learn More From Tim👇

Website: https://foolprooffsbo.com/

Instagram: https://www.instagram.com/foolprooffsbo

YouTube: https://www.youtube.com/@foolprooffsbo

Get The FoolProof FSBO Ebook: https://foolprooffsbo.com/ebook

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Episode 275 of The Smart Agents Podcast features Kyle Bailey, founder of Frontburner Marketing, to unpack what actually works when it comes to SEO, local visibility, and attracting the right real estate clients.

Kyle has spent more than 15 years helping service-based businesses grow through SEO, website messaging, and conversion strategy. In this episode, he explains why most agents struggle online—not because they lack content, but because they lack clarity around who they’re targeting.

We dive into how agents can:

✅ Stop trying to market to everyone and start owning specific neighborhoods

✅ Use local SEO and hyper-targeted content to stand out

✅ Build topical authority that brings qualified leads to their website

✅ Use story and community involvement to differentiate from other agents

✅ Avoid attracting price-shoppers and tire-kickers through better messaging

Kyle also explains why generic websites fail, how neighborhood and community-based content builds trust faster, and how agents should think about SEO in a world of AI search results.

If you want to attract better clients, build local authority, and create marketing that actually converts, this episode is packed with practical insight.

Learn More From Kyle👇

Website: https://frontburnermarketing.net/

Instagram: https://www.instagram.com/burnermarketing/

LinkedIn: linkedin.com/in/thekylebailey

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Episode 274 of The Smart Agents Podcast features a candid and practical conversation with Andrea Gordon, a 27-year top-producing Realtor® and one of the most trusted real estate voices in the Bay Area.

With decades of experience and more than $60M in annual sales, Andrea has built her business by doing what many agents overlook, deeply embedding herself in her community. Rather than chasing trends, buying leads, or relying on flashy tech, Andrea has consistently grown her business through local relationships, neighborhood presence, and genuine engagement with the people and causes around her.

In this episode, Andrea shares how giving out five business cards a day turned into long-term referral pipelines, why community involvement consistently outperforms paid lead platforms, and how being honest, visible, and present creates trust that compounds over time. She also explains why sustainable success in real estate is built on long-term thinking, personal integrity, and treating every interaction as future business.

In this conversation, Andrea breaks down:
✅ Why community engagement is one of the most powerful lead-generation strategies

✅ How neighborhood relationships turn into loyal clients and referrals

✅ How to position yourself as a true local expert

✅ Why long-term trust always beats short-term transactions

This episode is essential listening for agents who want to grow a durable, referral-driven business by becoming a real part of the communities they serve.

🎙 Listen to Realizations Podcast: https://podcasts.apple.com/us/podcast/realizations-podcast/id1761587620

Learn More From Andrea👇

Website: https://andreagordon.com/

Instagram: https://www.instagram.com/andreagordonrealestate/

Facebook: https://www.facebook.com/AndreaGordonRealEstate/

YouTube: https://www.youtube.com/@AndreGordonREalizations

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Episode 273 of The Smart Agents Podcast kicks off 2026 with a timely and thought-provoking conversation featuring Michael Coxen, Broker-Owner of Magenta Real Estate in Las Vegas, mindfulness coach, and host of The Mindful Agent Podcast.

With more than $150 million in real estate sales, Michael built his career on discipline, drive, and hard work—but a life-altering health crisis forced him to confront the darker side of hustle culture. What followed was a complete rebuild of his health, mindset, leadership style and definition of success. Today, Michael helps agents and entrepreneurs design profitable businesses that don’t come at the expense of their well-being.

In this episode, Michael shares a candid look at how grinding without rest nearly cost him everything and why sustainable success requires both hard work and deep rest. This conversation sets the tone for a more intentional, healthier approach to growth in 2026.

🎙 Listen to The Mindful Agent Podcast: https://open.spotify.com/show/2O08MBydbRCZkYvJlv83ba

Learn More From Michael👇

Website: https://www.michaelcoxen.com/

Instagram: https://www.instagram.com/michaelcoxen/

YouTube: https://www.youtube.com/@michaelcoxen

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Episode 272 of The Smart Agents Podcast features Trevor Dixon of High Point, NC who made the bold decision to shut down a $5M company and go all-in on real estate, then closed nearly 30 transactions in his first six months as an agent.

Before real estate, Trevor and his wife built and ran multiple businesses across construction, investing and retail. That entrepreneurial foundation gave him a deep understanding of housing, people and problem-solving—skills he quickly translated into success as a listing-focused agent 

Today, he’s been recognized as a rising star in his market and continues to document his journey publicly to build trust and authority.

In this episode, Trevor shares exactly how he created momentum fast, why cold calling and expired listings became his primary source of “now business,” and how personal branding plays a critical role in long-term growth.

In this conversation, Trevor breaks down:
✅ Why cold calling is still one of the fastest paths to listings
✅ How to approach expired sellers without sounding scripted
✅ The mindset shift required to leave guaranteed income for commission-based sales
✅ Why tracking daily actions matters more than tracking results
✅ How documenting your journey builds trust before clients ever meet you

This episode is a must-listen for agents who want immediate traction and a business built to last.

Follow and Connect With Trevor👇

YouTube: https://www.youtube.com/@TrevorDixon1M

Instagram: https://www.instagram.com/trevordixon_realtor/

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Episode 271 of The Smart Agents Podcast features Kevelyn Guzman, Regional Vice President of Coldwell Banker Warburg, to discuss how she has reshaped one of Manhattan’s most respected luxury brokerages by putting agents, not the brand, at the center of the business. With more than 20 years of experience, including her early career on Wall Street and her rise from COO to regional leadership, Kevelyn has guided teams through market crashes, major acquisitions and rapid technological change. Her agent-first philosophy, operational mindset and passion for developing talent have made her a standout voice in New York City real estate.

From integrating AI to save agents time, to navigating NYC’s unique co-op system, to building inclusive communities like the What Moves Her initiative, she continues to elevate agents across generations and backgrounds—especially those entering the industry without an established network.

In this episode, she shares:
✅ Why top brokerages must shift from brand-centric to agent-centric models
✅ How technology and AI can support agents without replacing human connection
✅ The strategies her agents use to stand out in Manhattan’s competitive, co-op-driven market
✅ How community engagement and passion projects create authentic relationship pipelines
✅ What real “work-life integration” looks like for high-performing real estate professionals

This episode is a must-listen for agents and leaders looking to grow, innovate, and build a business rooted in relationships, no matter the market.

Connect With Kevelyn👇
Instagram: https://www.instagram.com/kevelynguzman

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Episode 270 of The Smart Agents Podcast features Brennan Haelig, founder and CEO of Jumpstart ROI, to unpack the real-world strategies behind running profitable paid ads in today’s market. Managing $4M+ in monthly ad spend, Brennan and his team have helped clients generate more than $100 million in revenue—including real estate teams looking to scale fast and sustainably.

For agents feeling overwhelmed by Google, Meta, landing pages or lead follow-up, Brennan breaks each piece down into a simple, repeatable system. He shares what actually works, what to ignore, and how agents can create more predictable deal flow without wasting money.

In this episode, Brennan explains:
✅ Why Google and Meta remain the most effective platforms for real estate lead gen
✅ How to structure landing pages and funnels that convert at higher rates
✅ What agents misunderstand about “bad lead quality” (and how to fix it)
✅ The follow-up cadence top-performing teams use to turn cold leads into clients
✅ Budget recommendations for agents starting paid ads for the first time
✅ How CRMs and tracking systems sharpen your ROI and reduce wasted spend

Connect With Brennan👇
Website: https://jumpstartroi.com/

LinkedIn: https://www.linkedin.com/in/brennanhaelig/

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Episode 269 of The Smart Agents Podcast features Jake McLaughlin, top-producing eXp PA agent and co-founder of ReferralMate. From grinding through his first 6–8 months without a sale to building a highly successful and sustainable business, Jake’s journey is a masterclass in consistency, hustle, and spotting opportunity.

After dropping out of college and jumping into real estate during COVID, Jake learned quickly that listings were the key to controlling his business. But it was his shift toward serving investors — from short-term rentals in the Poconos to large multifamily buildings — that transformed his trajectory. By outworking the competition, hunting off-market deals, and becoming the “hustle agent” investors trust, Jake built a referral machine that thrives in any market.

Along the way, he and his wife Alyssa created ReferralMate, a platform designed to solve the exact problem he faced after moving across the state: how to send and receive referrals without the chaos of Facebook groups. Today, it’s one of the fastest-growing communities for agents nationwide.

In this episode, Jake shares:
✅ Why “you have to list to exist” remains his #1 philosophy
✅ How serving investors leads to faster, cleaner, repeat transactions
✅ The exact tactics he uses to find off-market deals using Zillow, rentals & old MLS data
✅ How ReferralMate is reinventing agent-to-agent referrals through community
✅ The mindset shift that helped him push through early challenges and build long-term momentum

Whether you're trying to break through your first plateau or looking to scale beyond your market, Jake delivers actionable strategies you can start using today.

Connect With Jake👇
Instagram: https://www.instagram.com/jacobtmclaughlin/

Website: https://jacobmclaughlin.exprealty.com/

Learn More About ReferralMate 👇

Website: https://referralmate.co/

Facebook Group: https://www.facebook.com/share/g/1BmQVjt6Eh/

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