The Social Launch

The Social Launch

By Leslie McDermid: Social Media Strategist, Online Marketing, BloggerBusinessEducationHow ToMarketing
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The Social Launch episodes

  • Adjusting Your Social Media Strategy

    In this episode, I share my thoughts on adjusting your social media strategy to save time from spending your time on things that aren't working.

    How to get organized on social media for 2019

    5 Steps to a Social Media Strategy http://www.socialmediamarketingtipscanada.com/5-steps-to-a-social-media-strategy/

    Social Media Frameword (FREE Course!) http://thesociallaunch.thinkific.com/courses/social-media-framework

    How to Create a Social Media Strategy https://media.zencast.fm/the-social-launch/101.mp3

    Guide to Setting Goals on Social Media http://www.socialmediamarketingtipscanada.com/setting-goals-for-social-media

    Thanks for listening, let's connect!

    Facebook https://www.facebook.com/TheSocialLaunch/?fref=ts
    | Twitter https://twitter.com/lesliemcdermid
    | Instagram https://www.instagram.com/thesociallaunch/
    Pinterest https://www.pinterest.com/socialmediatips/
    YouTube https://www.youtube.com/channel/UCD8EQeEoE8q1CLEWq9vSqcw?view_as=subscriber

    12 min
  • Tools to Create Super-Fun New Years Graphics for Social Media

    In this episode, I share 3 tools to use to create graphics and videos to share for New Years! (or anytime of year)

    Social Media Tools I mention:
    • Crello https://crello.com
  • Pexels Video https://videos.pexels.com/search/new%20years
  • Biteable https://biteable.com/templates/
  • How to get organized on social media for 2019

    Social Media Frameword (FREE Course!) http://thesociallaunch.thinkific.com/courses/social-media-framework

    How to Create a Social Media Strategy https://media.zencast.fm/the-social-launch/101.mp3

    Guide to Setting Goals on Social Media http://www.socialmediamarketingtipscanada.com/setting-goals-for-social-media

    Thanks for listening, let's connect!

    Facebook https://www.facebook.com/TheSocialLaunch/?fref=ts
    | Twitter https://twitter.com/lesliemcdermid
    | Instagram https://www.instagram.com/thesociallaunch/
    Pinterest https://www.pinterest.com/socialmediatips/
    YouTube https://www.youtube.com/channel/UCD8EQeEoE8q1CLEWq9vSqcw?view_as=subscriber

    10 min
  • Planning Your 2019 Social Media

    In this episode, I discuss how you can start getting organized on social media for the new year!

    We discuss how you can:

    • Start with your goals for each of your social media platforms
  • 2019 overview calendar
  • monthly calendar with categories
  • tools to get you organized (Hootsuite, Buffer, Hiplay, Canva, Crello and Promo Republic)
  • How to get organized on social media for 2019

    Social Media Frameword (FREE Course!) http://thesociallaunch.thinkific.com/courses/social-media-framework

    How to Create a Social Media Strategy https://media.zencast.fm/the-social-launch/101.mp3

    Guide to Setting Goals on Social Media http://www.socialmediamarketingtipscanada.com/setting-goals-for-social-media

    Thanks for listening, let's connect!

    Facebook https://www.facebook.com/TheSocialLaunch/?fref=ts
    | Twitter https://twitter.com/lesliemcdermid
    | Instagram https://www.instagram.com/thesociallaunch/
    Pinterest https://www.pinterest.com/socialmediatips/
    YouTube https://www.youtube.com/channel/UCD8EQeEoE8q1CLEWq9vSqcw?view_as=subscriber

    18 min
  • Promoting Your Business During the Holidays (The Right Way)

    In this episode, I share some ways to promote your business during the holidays that your customers will actually like, versus pushing ads in their face the whole time.

    Here are some of the ideas we discuss:

    • creating a contest giveaway and marketing to people after to send an offer
  • sharing helpful tips and offer a suggestion to a pain point
  • collaborating with other businesses to help get more shares of your content
  • If you are liking this podcast, remember to subscribe (that can be your gift to me ;)) it lets me know you are enjoying this content and I know to create more of it!

    Thanks for listening!

    15 min
  • The Benefit of Giving Away Content for Free

    Are you afraid of sharing too much of your content for free? Think your content is too valuable and you should be selling all your information? Here are a few reasons why giving away content for free could grow your business and bring you new clients, plus, how to share content for free and still have content available to sell.

    Links mentioned

    Social Media Optimizer course http://www.socialmediasuccesscourse.com/courses/social-media-for-business

    Thanks for listening! Let's connect!

    Facebook https://www.facebook.com/TheSocialLaunch/?fref=ts
    | Twitter https://twitter.com/lesliemcdermid
    | Instagram https://www.instagram.com/thesociallaunch/
    Pinterest https://www.pinterest.com/socialmediatips/

    18 min
  • Using Social Media to Inspire Positivity

    Do you need more positivity in your life?

    In this episode I share a few stories of how people are using social media to inspire positivity.

    Links mentioned

    Killian's Courage https://www.facebook.com/courageforkillian
    Go Fund Me Campaign for Killian Mather McKessock Waddell https://www.gofundme.com/killian-mather-mckessock-waddell

    Thanks for listening! Let's connect!

    Facebook https://www.facebook.com/TheSocialLaunch/?fref=ts
    | Twitter https://twitter.com/lesliemcdermid
    | Instagram https://www.instagram.com/thesociallaunch/
    Pinterest https://www.pinterest.com/socialmediatips/

    13 min
  • Facebook Ads versus Google Ads: Which is best for your business?

    Are you trying to create an effective social media marketing campaign but don't know where to allot your ad spend? I get asked often which is better, Facebook ads, or Google Ads.

    In this episode, I discuss how to determine which advertising option is best for your business, how to find data that shows you which option is best, and a few things to do once you run a Facebook or Google Ad.

    Links mentioned

    Facebook Blueprint https://www.facebook.com/blueprint
    Google Adwords https://adwords.google.ca/
    Google Analytics https://analytics.google.com

    Thanks for listening! Let's connect!

    Facebook https://www.facebook.com/TheSocialLaunch/?fref=ts
    | Twitter https://twitter.com/lesliemcdermid
    | Instagram https://www.instagram.com/thesociallaunch/
    Pinterest https://www.pinterest.com/socialmediatips/

    16 min
  • 3 Quick Strategies to Use in Your Business When You Stopped Posting to a Social Media Platform

    Has it been months since you posted to social media?

    Are there certain social media platforms that you've neglected and want to get back into?

    In this episode I share 3 quick and easy strategies for getting back into those social media platforms.

    Links mentioned:

    Buffer www.buffer.com
    Hiplay App www.hiplayapp.com

    Thanks for listening, let's connect!

    Facebook https://www.facebook.com/TheSocialLaunch/?fref=ts
    | Twitter https://twitter.com/lesliemcdermid
    | Instagram https://www.instagram.com/thesociallaunch/
    Pinterest https://www.pinterest.com/socialmediatips/
    YouTube https://www.youtube.com/channel/UCD8EQeEoE8q1CLEWq9vSqcw?view_as=subscriber

    11 min
  • 3 Things to Invest In to Uplevel Your Business

    If you're like me, you are hesitant to spend money when you don't need to, but there are somethings you need to invest in, in order to grow yourself and your business.

    In this episode I discuss:

    1. Books and audio books: Sign up to Audible for free and get 2 free audiobooks https://amzn.to/2Ms2p7G

    Read my blog about some of my favourite business books http://www.socialmediamarketingtipscanada.com/one-book-a-month-my-review-of-12-business-books/

    Conferences. If you want to learn more about social media, attending Social Media Marketing World 2019 is where I'll be! If you use my Affiliate Link, you can get up to 50% off your ticket http://bit.ly/smmw19register

  • Coaching. This one can be the most costly, but if you chose wisely, it can help uplevel your business. (Plus, you can write this off in your business, which is a plus!)

    Thanks for listening! Let's connect!

    Facebook https://www.facebook.com/TheSocialLaunch/?fref=ts |
    Twitter https://twitter.com/lesliemcdermid |
    Instagram https://www.instagram.com/thesociallaunch/
    Pinterest https://www.pinterest.com/socialmediatips/

    12 min
  • How to Create a Social Media Strategy for Your Business

    In this episode I talk about creating your own social media strategy for your business.

    Links Mentioned
    Social media framework (free course) http://thesociallaunch.thinkific.com/courses/social-media-framework
    Episode 37- 5 Steps to a Social Media Strategy https://media.zencast.fm/the-social-launch/37.mp3

    Social Media Optimizer http://thesociallaunch.thinkific.com/courses/social-media-for-business SAVE 50% with coupon code ****podcast100

    Thanks for listening. Let's connect!

    Facebook https://www.facebook.com/TheSocialLaunch/?fref=ts

    | Twitter https://twitter.com/lesliemcdermid
    | Instagram https://www.instagram.com/thesociallaunch/
    Pinterest https://www.pinterest.com/socialmediatips/

    14 min

About The Social Launch

From the publisher's feed

Are you frustrated with social media marketing? Or maybe you don't understand how to use some of the social media platforms? Social media takes work but implementing quick tips daily can help launch…