In this episode I share my journey and story of starting an online business and being a social media manager.

Are you a 'job hopper' and can't seem to find the right job? That was me too.

Plus, thanks for being here with me for 100 episodes, I appreciate you. As a thank you, grab The Social Media Optimizer for 50% off, which is less than $50! Use coupon code podcast100 to get that deal.

Social Media Optimizer http://thesociallaunch.thinkific.com/courses/social-media-for-business SAVE 50% with coupon code ****podcast100

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In this episode I share some tips for getting your Instagram Stories viewed by more people.

I tyically don't get thousands of people viewing my story (I only have 1,000 followers) but by adding the location tag, hashtags, etc. my reach definitely reaches hundreds of people versus a few (not that only reaching a couple people doesn't matter, because it matters! Every person matters).

Do you want a more visual tutorial of these tips? Let me know on social or email [email protected]

Social Media Optimizer Course http://thesociallaunch.thinkific.com/courses/social-media-for-business

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New Instagram Updates!

Here are some of the latest Instagram updates and how you can use in your business.

• IGTV

What do you think of all the new Instagram updates? Let me know on social or email [email protected]

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Are your posts not reaching as many people as you'd like? In this episode I talk about 4 ways to increase your reach on Facebook and get your posts seen by more people.

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In this episode I speak with Priyanka, founder and owner of AYVA Jewelry. She shares her story of how she started her business, the passion and purpose behind the business and how she uses social media to promote her products.

Check out AYVA Jewelry here:

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In this episode I share 3 main reasons why writing a blog can help grow your business and complement your social media.

We talk about:

• Blogging gives you content to share on social media

Links mentioned:

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Can social media help increase retail sales?

Can businesses use social media to help get more in-store traffic and sales?

Social media is not just effective for increasing sales for an online store, but offline too. In fact, 74% of shoppers make buying decisions based on social media. That’s a huge amount of people using social media to help guide their purchases.

So how can businesses take advantage of social media to increase the foot traffic to their location, and ultimately increase their sales? Here are a few ideas.

Blog mentioned: http://www.socialmediamarketingtipscanada.com/using-social-media-to-increase-retail-sales/

http://www.socialmediamarketingtipscanada.com/how-to-choose-the-best-social-media-platform-for-your-business/

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Do you need some new tools to create engaging social media graphics?

One way to grab attention while people are scrolling through their social media accounts is by creating striking and engaging social media graphics.

In this episode I share a few of my favourite tools, plus mention this blog post with 4 more resources

Create Engaging Social Media Graphics with These 8 Tools and Resources http://www.socialmediamarketingtipscanada.com/create-engaging-social-media-graphics/

Tools mentioned:

Easy Photo Editing Video Tutorial https://youtu.be/GpR6IhyGv2I

Get more resources here http://www.socialmediamarketingtipscanada.com/create-engaging-social-media-graphics/

Mike Commito is a hockey historian, has been featured on Sportsnet and VICE Sports and has a book coming out in September, Hockey 365.

Mike is sharing tips about using Twitter, how conversations can lead to opportunities (like him being featured in a documentary) and how businesses can take advantage of Twitter for their business.

Mike Commito on Twitter https://twitter.com/mikecommito

Hockey 365 https://www.amazon.ca/Hockey-365-Daily-Stories-Ice-ebook/dp/B077MTRBJX

Want to optimize your Twitter profile? Download this handy checklist http://www.socialmediamarketingtipscanada.com/twitter-optimization-checklist/

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Free Social Media Courses to Improve Your Online Marketing Skills

Are you looking to increase your knowledge of social media? Here is a list of free social media courses available online to improve your social media marketing skills.

• Hootsuite Social Marketing Course https://education.hootsuite.com/courses/social-marketing-education

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