Ever wonder what's needed to take your creative project to the next level? Or wonder if maybe good is good enough? How do we know when to invest the additional time and energy it's going to take to go from Good to Great? If you're ready or when you're ready to level up your work, Susan and Laura discuss the difference between Good and Great, and some of the factors it takes to get there. Inspired by the book, Good to Great by Jim Collins, but seen through the lens of creativity.

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Is there anything better than a well-crafted personal story told with humor, authenticity and heart? Even better if its a TRUE story, right? Well, the folks at The Moth have boiled the art of storytelling down to a science. In this week's episode, Laura and Susan share how sparked they are by The Moth and their book How To Tell a Story. We all have one - tune in to learn how to tell YOUR story!

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Friends, trust us when we say it is valuable, meaningful, and potentially essential that you take the time to celebrate your creative wins - large and small! Join us this week as Susan and Laura discuss why it's so important that we take the time to acknowledge and reflect on the milestones and the conclusions, the hits and the misses. 

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Do you have a creative project that has never seen the light of day because you just don't think it's ready to share yet? Despite years of effort even? Do you have a creative project you've dreamt of making but you haven't even started yet? Because the thought of it not turning out great keeps you from even trying? 
On this week's episode, Laura and Susan dig into the plight of the perfectionist.  Thanks to researchers and authors like Brene Brown, we might just have a chance to prevail - IF we can embrace our imperfections and (shocker!) maybe even learn to enjoy them!

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Have you gotten into the AI craze yet? Have you asked Chat GPT to write your next marketing plan or promotional copy? Have you asked it to write lines of dialogue, jokes for a stand up routine or a synopsis for your pitch? Have you asked it to write your resume? This week, Susan and Laura dive into what AI might be great for,  where it's limitations are, and where it's headed. Do creatives have anything to worry about? Tune in to sort it all out.

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Ever wonder what exactly is going on in your brain when you have an Ah-ha moment? 
On this week's episode of The Spark File podcast, Susan + Laura discuss what is transpiring in your head when you get that spark of an idea - and the rush of excitement that goes with it!
Wouldn't it be great if we could understand it so that we can create conducive conditions to invite more and more Ah-ha moments to happen?!

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Were there stashes of gold hidden around the country after the Civil War? Did leaders of the confederate south intend this money fund a second Civil War? Was the outlaw Jesse James responsible for hiding some of this treasure? And has it recently been found?⁠
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Tune in this week to find out more about the Knights of the Golden Circle, their confederacy gold, and what role Jesse James may or may not have played in it. ⁠
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A fantastic article in Popular Mechanics by @davehoward99 has left us with so many questions...⁠

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This week, Laura and Susan discuss that tremor in the force you felt a few weeks ago when New York Magazine's The Cut handed us all The New Rules.
These 194 rules on how to exist in polite society, sparked conversations everywhere. 
Listen in to get our take on their take on everything from dating apps to work slacks, texting friends and lovers or engaging with stangers and others... Are we all doing it wrong??

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You know at The Spark File, we are not afraid to contemplate our own mortality, especially if doing so enhances our lives and our creativity. 

According to the author, Michael Hebb, “Of the many critical conversations we will all have throughout our lifetime, few are as important as the ones discussing death—and not just the practical considerations, such as DNRs and wills, but what we fear, what we hope, and how we want to be remembered.”

On this week’s episode of The Spark File podcast, Susan and Laura dig into these critical conversations, aided by Hebb’s book, “Let’s Talk about Death over Dinner.”

Pull up a chair and we’ll serve you up a delicious and substantial dialogue that will increase your end-of-life awareness and just might magnify your celebration of LIFE!

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This week, Laura and Susan get sparked by a corporate apology that was so authentic it made the news. Discovering the components necessary for an apology to be sincere, this episode explores the painful blocks that keep good people from being able to apologize, AND the creative ways artists have used apologies (or the absence of apologies) to inspire their creative work. Sites like SorryWatch.com share incredible sparks of apology and introduced us to an artist named Jennifer Dalton and her work titled, "Mistakes Were Made." 

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