The Startup Ideas Podcast

I'm joined by Tiago Forte, Founder at Forte Labs and bestselling author of ‘Building a Second Brain’ and The ‘PARA Method’. We talk about the necessity of building credibility online, the role of gatekeepers in information sharing, and why the B2B market could be a goldmine for online course creators.

We cover the benefits (and drawbacks) of being an independent creator, how to leverage the media platforms of the world to your advantage, and why you need lead magnets.

00:00 Why Creators NEED to diversify.
08:09 Cool non-Internet business ideas.
11:41 Using a dumb phone - the ultimate productivity hack.
22:30 The future of tech in 2024.
25:15 Is Tiago Forte really creating a TV show?
34:37 Multi-million dollar opportunities in B2B markets.
38:00 Free B2B business ideas.
44:02 Why you should stop building businesses in competitive spaces.
51:15 Book recommendation: "Signs: Secret Language of the Universe" by Laura Lynn Jackson.

I'm joined by Noah Kagan, CEO of AppSumo. We talk about how to build products people love, how he lost $1M for not listening to customers, how to find the best business ideas in 2024, and more.

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LinkedIn: https://www.linkedin.com/in/noahkagan/

Episode timestamps:

00:00 Why you should test your business ideas first 

00:43 The importance of differentiating your brand

02:07 Best opportunities for entrepreneurs in 2024

06:41 Using content creators to grow your business

08:28 The impact of AI in the workplace

10:15 Platforms to streamline the hiring process

12:40 Why you don’t need to innovate everything

18:43 Tips for hiring A-players

22:55 How Noah lost $1M

27:08 How Greg built the largest real-time stock market

29:43 How to build million-dollar businesses in 2024

33:50 Dealing with rejection in business

37:55 How to decide if a project is worth pursuing

45:58 How to find the best business ideas

I'm joined by Dickie Bush, Co-Founder of Premium Ghostwriting Academy and Nicolas Cole, Co-Founder of Ship 30 for 30. We talk about the best ways to make $10M in 2024 if you were starting from scratch: hyper-niche paid newsletters, AI-powered book publishing, and so much more.

I'm joined by Michael Karnjanaprakorn, former CEO of Skillshare. We talk about the biggest startup trends that will shape 2024: IRL community spaces, AI educational agents, and more.

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FIND MICHAEL ON SOCIAL

X/Twitter: https://twitter.com/mikekarnj
Website: https://www.mikekarnj.com/

I'm joined by Erik Torenberg, Co-Founder of Turpentine, a network of podcasts, newsletters, and more. We talk about why B2B creators are the next big thing, how to spot profitable niches and opportunities to monetize media businesses.

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In this special end-of-year episode, Greg looks back at his biggest wins, biggest losses, business epiphanies, productivity unlocks, and so much more. 

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TIMESTAMPS

0:00 Intro

0:47 Big wins

07:11 Big losses

11:16 Business epiphanies

18:56 Productivity unlocks

22:11 Audience growth 

28:20 Game-changing products

36:22 Net worth & investment breakdown

39:26 Business updates

Today I'm joined by Late Checkout’s Chief Operating Officer Theo Tabah and Operating Partner Jordan Mix.

We talk about the importance of trust in business, our main takeaways from 2023, and six juicy startup ideas you can steal for 2024. 

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LINKS FOR THIS EPISODE

Theo’s socials:

X: https://twitter.com/TheoTabah

LinkedIn: https://www.linkedin.com/in/theotabah/

Jordan’s socials:

X: https://twitter.com/jrdnmix

TIMESTAMPS:

00:00 Intro

01:28 Why trust is the key to business success

08:44 Productized partnerships

11:40 How Greg and Jordan met on X

17:40 Finding out what fuels you

21:51 Scalable consulting

25:31 Greg’s biggest regret of 2023

30:16 First business idea: Locket for creators

37:42 Second business idea: Apple Vision Pro bars

45:10 Third business idea: A multi-industry fitness product 

49:47 Fourth business ideas: Neighborhood work clubs

58:02 Fifth business idea: Cup of sugar, an app to meet your neighbors

01:02:44 Sixth business idea: Right hand, assistance for solopreneurs

Greg interviews Eric Ries, author of "The Lean Startup" and founder of The Long Term Stock Exchange.

They talk about how to test business ideas, why businesses with a social mission will outperform, and opportunities in AI.

►►Subscribe to Greg's weekly newsletter for insights on community, creators, and commerce. You'll also find out when new and exclusive episodes come out from Where it Happens. And it's totally free.

https://latecheckoutstudio.ck.page/

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LINKS FOR THIS EPISODE:

Production Team:

https://PodFlow.com

ERIC RIES:

Eric Ries's Newsletter: https://theleanstartup.com

Long-Term Stock Exchange (LTSE): https://ltse.com

Lean Startup Corporate Training and Events: https://leanstartup.co

X: https://twitter.com/ericries

LinkedIn: https://www.linkedin.com/in/eries/

TIMESTAMPS:

00:34 Concept of AI companies being funded differently

02:06 Longevity of wrapper AI startups and platform wars

07:16 Benefits of creating viral startups

11:07 Idea of buying non-AI startups and adding AI capabilities

14:08 Approaches to quickly understand customer needs in a new space

21:41 Eric's point about companies doing the right thing and the importance of trust

36:23 First Business Idea: Religion startup - HQ trivia meets a church

37:08 Second Business Idea: Social network for gig workers

38:31 Third Business Idea: AI accountability bots

Greg interviews Dru Riley, founder of Trends.vc, a newsletter and community for founders interested in new business ideas and markets.

They talk about growing newsletter subscribers, opportunities for "faceless" YouTube channels built using AI, systemizing companies, and more.

►►Subscribe to Greg's weekly newsletter for insights on community,  
creators and commerce. You'll also find out when new and exclusive  
episodes come out from Where it Happens. And it's totally free.  
  
https://latecheckoutstudio.ck.page/
  
FIND GREG ON SOCIAL:  
Twitter: https://twitter.com/gregisenberg  
Instagram: https://instagram.com/gregisenberg/  
TikTok: https://tiktok.com/@gregisenberga  
  
LINKS FOR THIS EPISODE:  
Production Team:  
https://PodFlow.com

Dru Riley:
• Company site: https://trends.vc
• Personal site: https://druriley.com
• X: https://twitter.com/DruRly
• LinkedIn: https://www.linkedin.com/in/drurly/

  
TIMESTAMPS:  

00:45 - Dru introduces Trends.vc

02:00 - Newsletter co-registration

04:45 - Newsletter metrics

07:15 - Jumping on new media formats

9:08 - "Faceless" YouTube channels

16:15 - Examples of faceless channels

17:50 - Non-obvious ad sponsorship opportunities

23:00 - Custom GPTs

28:17 - Productizing execution

33:20 - Picking ideas to pursue

Greg interviews Dylan Jardon and Henry Belcaster, founders of Clipt.co, an explainer video and animation studio.

They talk about starting a "hot girl agency," the challenges of monetizing YouTube content, and wanting fame versus staying anonymous, and more.

►►Subscribe to Greg's weekly newsletter for insights on community, creators and commerce. You'll also find out when new and exclusive episodes come out from Where it Happens. And it's totally free.

https://latecheckoutstudio.ck.page/

FIND GREG ON SOCIAL:

Twitter: https://twitter.com/gregisenberg
Instagram: https://instagram.com/gregisenberg/
TikTok: https://tiktok.com/@gregisenberga

LINKS FOR THIS EPISODE:

Production Team: https://PodFlow.com
Dylan's YouTube: https://www.youtube.com/@dylanjardon
Dylan's X: https://twitter.com/DylanJardon
Henry's YouTube: https://www.youtube.com/@HenryBelcaster
Henry's X: https://twitter.com/HenryBelcaster
Their newsletter: http://smartnonsense.com

Timestamps:

1:15 - Hot girl idea

8:00 - Building audience

12:00 - Fame vs anonymity

16:45 - Getting recognized

19:50 - Long-term vision

24:00 - Greg's advice: focus

28:15 - Juggling ideas

31:00 - Clipt fees & costs

35:00 - Timeless inspiration