This episode breaks down exactly how I’m marketing my online courses and digital products in 2026 using organic content, Meta ads, and email marketing to generate multi-six figures in about 20 hours a week. I’m sharing the specific strategies behind my YouTube content, Instagram growth, low-ticket offer funnel, paid ads, and email sales system so you can see what’s actually working right now for selling courses online.

LINKS MENTIONED:

• FREE YouTube Class
• FREE 10-Day Instagram Plan
• FREE Passive Income Guide
• Binge-Worthy Video Plan Course
• YouTube for Business Course
• YouTube Video: How You're Going To Hit Your First $100k in Course Sales
• YouTube Video: The Shift With Online Courses No One Admits (What Really Works in 2026)

WATCH ON YOUTUBE: https://youtu.be/sduRVRHb1h0

Stephanie explains why she walked away from a 200K+ mom influencer platform due to the pressure, lack of privacy, and limitations of brand deal income. Instead, she shifted to building an online business selling courses and digital products, which offers more flexibility, control, and scalable income for moms and online entrepreneurs.

LINKS MENTIONED:

• Download my FREE step-by-step Passive Income Guide: https://stephaniekase.com/passiveincomeguide/?utm_medium=social&el=podcast
• YouTube video: Create an Online Course That People Actually Want to Buy: https://www.youtube.com/watch?v=2MgYGvxjONg

WATCH ON YOUTUBE: https://youtu.be/tNjqPq8_FIk

Learn how to create a clear, high-converting Instagram bio using a simple four-line template designed for business owners and personal brands. This episode covers how to define what you do, highlight your unique value, add credibility, and drive action so you can attract the right audience and grow your online business.

LINKS MENTIONED:

• Stephanie's “Click me” page from her Instagram bio: https://stephaniekase.com/clickme/?utm_medium=social&el=podcast
• FREE 10-Day Instagram Plan download: https://stephaniekase.com/instagramplan/?utm_medium=social&el=podcast
• YouTube Video: B-roll Ideas for Instagram Reels So You Never Run Out of Content

WATCH ON YOUTUBE: https://youtu.be/Q8AvSxA2RUE

Online courses are not dead, but the industry has shifted away from one large course that teaches everything to smaller, hyper-specific courses that solve one clear problem. In this podcast, you’ll learn why low-ticket, focused courses with optional add-ons, upsells, and regularly updated content are becoming the most effective way to sell courses and build trust with your audience in today’s online education market.

LINKS MENTIONED:

• FREE download, Type of Course People Will *Actually* Buy: https://stephaniekase.com/coursethatsells/?utm_medium=social&el=podcast
• YouTube video, Create an Online Course That People Actually Want to Buy: https://www.youtube.com/watch?v=2MgYGvxjONg

WATCH ON YOUTUBE: https://youtu.be/B_LOYR05mPk

Learn a simple Instagram Stories strategy that uses one strategic story slide per day to increase views, spark replies, and grow your email list. This method uses strong hooks, curiosity-driven “open loops,” and DM automation to turn story engagement into subscribers and sales.

LINKS MENTIONED:

• Free 10-Day Instagram Story Plan: https://stephaniekase.com/instagramplan/?utm_medium=social&el=podcast=
• DM Automation Tutorial Using ManyChat: https://youtu.be/EeatkaBqoN8?si=Zf6eyOmkrASDN81h

WATCH ON YOUTUBE: https://youtu.be/fR0qScvWgDU 

Thinking of starting a YouTube channel in 2026 to grow your business? In this episode, I'll walk you through how to pick the right audience, create binge-worthy content, and turn each video into 15+ pieces of content across many platforms to turn it into a marketing system. Learn what gear you actually need, how to keep your videos simple and effective, and how to use YouTube to consistently attract leads and sales without becoming a full-time content creator.

🎉 Free YouTube Marketing Class: https://stephaniekase.com/youtubeclass?utm_source=youtube&utm_medium=social&utm_campaign=leads 

LINKS MENTIONED:

• Create Your Binge-Worthy Video Plan: http://stephaniekase.com/bingeworthyvideoonetimeoffer?utm_source=youtube&utm_medium=social&utm_campaign=sale
• Favorite Smartphone Microphone (Rode VideoMic Me): https://bit.ly/46htGxU
• Favorite Smartphone Tripod: https://bit.ly/3JWI8pL
• Sony ZV-E10 Camera: https://bit.ly/49rWmb3
• Studio Light for Beginners: https://bit.ly/3N7Qyfn
• Opus Clip: https://stephaniekase.com/opusclip 
• Sample Evergreen Content Calendar: https://stephaniekase.com/evergreencalendar?utm_source=youtube&utm_medium=social&utm_campaign=leads
• 2026 YouTube Planning Video: https://youtu.be/AG-ao3iRsmc?si=CE37pdBMyLLgGGCu
• Instant Video Repurposing AI Bundle: https://stephaniekase.mykajabi.com/offers/5WzQTncV/checkout?utm_source=youtube&utm_medium=social&utm_campaign=sale

WATCH ON YOUTUBE: https://youtu.be/fCOZsoH7UFk 

Want ChatGPT to start recommending you and your content? In this episode, I break down exactly how I've optimized my brand, website, and content to drive thousands of visitors from AI tools like ChatGPT. 

Essentially, how to start with "AEO", which stands for "answer engine optimization." This is AI's version of SEO. 

You'll learn how to structure your messaging, create answer-oriented content across platforms, and build leadership that AI recognizes and recommends.

LINKS MENTIONED: 

• Free ChatGPT AEO Breakdown: https://stephaniekase.com/chatgptseo
• Free YouTube Class: http://stephaniekase.com/youtubeclassyt
• YouTube for Business Course Sales Page: https://stephaniekase.com/youtubeforbusiness

WATCH THIS ON YOUTUBE: https://youtu.be/jWBAgUwFtIo

SHOWNOTES: https://wp.me/p5UFK9-6wh 

I got a really honest question recently about *how* I run a business as a mom, so I wanted to bring that conversation to an episode here!! I could talk about this all day... I'm sharing how I run a part-time online business while raising three kids, including the systems, mindset shifts, and routines that make it sustainable. I also chat through how it's looked different through different seasons in the past 3-4 years since becoming a mom!

Links Mentioned:

• Social Media Strategy Video: https://youtu.be/ZIl9ztoYzbo?si=fkSwgPlA77-d-pU8
• Passive Income Guide (free download): https://stephaniekase.com/passiveincomeguide

WATCH ON YOUTUBE: https://youtu.be/BMSGxnBgdwc

I got a really honest question recently about *how* I run a business as a mom, so I wanted to bring that conversation to an episode here!! I could talk about this all day... I'm sharing how I run a part-time online business while raising three kids, including the systems, mindset shifts, and routines that make it sustainable. I also chat through how it's looked different through different seasons in the past 3-4 years since becoming a mom!

Links Mentioned:

• Social Media Strategy Video: https://youtu.be/ZIl9ztoYzbo?si=fkSwgPlA77-d-pU8
• Passive Income Guide (free download): https://stephaniekase.com/passiveincomeguide

WATCH ON YOUTUBE: https://youtu.be/BMSGxnBgdwc

🎉 Starting this Monday! View the Black Friday catalog here: https://stephaniekase.com/blackfriday2025

Questions? Don't hesitate to reach out via email ([email protected]) or Instagram DMs! :)