Joining today’s show are data pioneers Clive Humby and Edwina Dunn, the dynamic husband and wife team behind the transformative Tesco Clubcard. Their game-changing idea propelled Tesco to the top of British retail, securing partnerships with industry giants like Marriott Hotels and EON. But their success wasn’t without challenges as we learn how different business was 30 years ago. We also touch on how the data revolution started and where they see it going next?

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