This podcast is Part 2 of a 2-part podcast. Our interview with Rob Burnett, founder of Well Told Story in Nairobi, Kenya went so well and so long that we decided to break it into two separate podcasts.

Part 2 begins with a Seth Godin story and gets into sociologist James Coleman’s working model of how social change occurs. Often referred to as Coleman’s Boat, Rob brought it up as a way to recognize the power of every individual’s behavior on social change.

Rob also detailed some research projects he’s embarked on with Tulane University and Cambridge University and how they’re gathering data from social media posts to measure the change in teenage attitudes toward (unprotected) sex.  We expand the story of the Teaspoon Hustle and discovered that Scotsman living in Nairobi for 25 years still loves The Blues Brothers!

Thanks to Well Told Story for giving us permission to use "The Hustler" theme music from Shujazz!