In this episode, Adrian, an experienced wholesaler, and Brian discuss the current real estate market and challenges for beginners. They emphasize the importance of volume in lead generation, sharing insights into successful wholesale business strategies. Tune in for valuable tips and perspectives on navigating the competitive landscape of real estate.
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Adrian, a wholesaler and brokerage owner from California, embarked on his real estate journey with Brian nearly a decade ago. Asserting that many real estate agents lack true businesses and are essentially well-paid employees, Adrian emphasizes the need for a genuine business to achieve millions in earnings. Collaborating with a partner, he successfully built a wholesale business and brokerage, accumulating over 1,000 real estate transactions.

Delving into their goals for the year, Adrian expresses optimism about the real estate market, citing bullish sentiments, a perspective shared by Brian, especially considering it's an election year. Brian aims to achieve $1 million in real estate transactions this year.

Discussing the state of wholesaling, Adrian acknowledges challenges for beginners lacking sufficient knowledge, particularly in a competitive market with increased costs. Brian concurs, highlighting the difficulty of breaking into wholesaling under current conditions. Adrian suggests novations might also be at risk, prompting a discussion on predictions for the industry.

Adrian details his successful wholesale business, which involves sending over 12,000 texts daily, emphasizing the significance of volume as only a small percentage of leads ultimately close deals. He further explains his marketing strategies, including PPC, mailers, and organic social media referrals.

In the conversation, Brian shares his perspective on business advice, stressing the importance of tangible success and achievements. He focuses on growing his business independently, and both Adrian and Brian discuss the challenges of maintaining focus and overcoming hurdles in business growth. Adrian adds that sometimes taking a step back can be essential for moving forward.

The podcast offers valuable insights into real estate and business, providing tips and perspectives from experienced professionals, listen in and take notes!

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