Buying a business sounds like a shortcut—but most people never make it to the finish line. Why? Because they chase the wrong deals.

In this episode, I talk with Richard Parker, founder of Diomo Corporation, about what really works when you're looking to acquire a business that fits you—and what most people get completely wrong.

🎯 You’ll Learn:

• Richard’s “4-4-4-1-1” process for staying focused during your search
• Why experience doesn’t always translate to ownership success
• The 5 filters that’ll save you from a bad acquisition
• How to tell if a business is a spaghetti mess—or ready to scale
• The one shift you must make before even reaching out to a seller

If you’re even thinking about buying a business, start with this episode.

🔗 Guest Links:

• Richard Parker: https://richardparker.com/