Through everyday transactions whether online or in-store, making sales and selling to people is a concept that is familiar to a lot of us. However, from a business standpoint, it is a practice that consulting businesses should be well aware of. Michael Zipursky is joined by Chris Filipiak, a sales consultant and coach who runs his own consulting business helping agencies with sales function. Chris shares his personal journey of truly understanding what sales is and highlights the importance of understanding how you think, how you feel and how your actions are related to making a sale. He also shares that the key to making a sale relies heavily on getting those stepping stones in place and knowing the system very well.

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