In this episode:

In this episode, the CPG Week team discusses industry and regulatory efforts to define and restrict ultraprocessed foods in the U.S. food supply. Spoiler alert: There's a lot of gray area.

Show Highlights:

0:30 - Nosh managing editor Monica Watrous declares April Fools' the worst day of the year. The group discusses a few of the best and worst brand pranks.

3:00 - Assistant managing editor-Newsletters Adrianne DeLuca details efforts by the Food Integrity Collective to develop guardrails around the designation of non-ultraprocessed food.

5:45 - Senior reporter Brad Avery cites the nutritional differences between raw potatoes and Pringles to explain the impact of processing.

8:45 - What policies are in the works at the state and federal levels to restrict ultraprocessed foods? The group discusses recently passed bans on certain food additives and why a state-by-state patchwork could create major headaches for food manufacturers.

14:20 - Brad and Adrianne point out the challenges that lie ahead for a largely deregulatory administration seeking to regulate ultraprocessed foods while conducting mass layoffs across the agencies involved.

About CPG Week

CPG Week is the podcast that explores the latest happenings in the consumer packaged goods industry. Join our seasoned reporting team as they dish out the week's stories in quick, easy-to-digest episodes. Catch up on the top headlines of the week, dive into exclusive insights with the BevNET and Nosh teams, and set yourself up to make more informed business decisions. Tune in to stay up-to-date on the latest developments in the dynamic world of packaged food and beverage.

New episodes are released every week. Send us comments and suggestions anytime to [email protected].

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