Join us for a special podcast celebrating 50 years since the signing of the seed production and distribution agreement between Pioneer® Hi-Bred International Incorporated and the Yates family. We’re joined by our Founder Philip Yates, Managing Director Will Yates, and Raewyn Densley to reflect on this 50-year journey.

We follow the story from importing maize genetics to building a domestic seed production facility and partnering with Gisborne growers to produce New Zealand grown maize seed. Raewyn Densley talks to how maize silage has shaped dairy systems in New Zealand. Through setbacks, grit, and a long-term view, the Yates' family remain committed to enhancing the future of New Zealand agriculture.

It’s been a privilege for the Yates family to represent the Pioneer brand in New Zealand over the past five decades. They sincerely thank the farmers who’ve planted Pioneer maize seed, along with the merchants, contractors, consultants, and the Pioneer team who’ve supported them throughout the years.