App Marketing by App Masters

The Yu-kai Octalysis Framework Impacts 1.5B Users


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This week’s guest will guide you through the Octalysis Framework and how it can enhance user engagement and retention.

We’re joined by Yu-kai Chou, the original creator of the Octalysis Framework and Founding Partner/Chief Creation Officer at The Octalysis Group.

Yu-kai Chou is a renowned author and international keynote speaker on Gamification and Behavioral Design, having spoken at prestigious organizations like Oxford, Tesla, Google, BCG, the governments of the UK, Singapore, and many more.

You’ll gain expert insights on implementing gamification and behavioral design strategies to improve user engagement, retention, and overall user experience.

👉 You’ll learn:

-How to apply the Octalysis Framework to drive subscription monetization and retention

-Real-world examples of gamification and its benefits

-Effective onboarding strategies to improve user engagement

🔔 Subscribe for more app marketing tips

👍 Like if you found this helpful, and share it with fellow developers!

Check out Yukai's book:

https://yukaichou.com/books

Learn More:

https://www.linkedin.com/in/yukaichou/

https://octalysisgroup.com/

You can also watch the video: https://youtube.com/live/Pzx5B5fnN8s

Book a consultation call:

https://calendly.com/appmasters-alok/30min

Work with us to grow your apps faster & cheaper:

http://www.appmasters.com/

Get training, coaching, and community:

https://appmastersacademy.com/

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Follow us:

YouTube: ⁠AppMasters.com/YouTube⁠

Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

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App Marketing by App MastersBy Steve Young

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