App Marketing by App Masters

The Yu-kai Octalysis Framework Impacts 1.5B Users


Listen Later

This week’s guest will guide you through the Octalysis Framework and how it can enhance user engagement and retention.

We’re joined by Yu-kai Chou, the original creator of the Octalysis Framework and Founding Partner/Chief Creation Officer at The Octalysis Group.

Yu-kai Chou is a renowned author and international keynote speaker on Gamification and Behavioral Design, having spoken at prestigious organizations like Oxford, Tesla, Google, BCG, the governments of the UK, Singapore, and many more.

You’ll gain expert insights on implementing gamification and behavioral design strategies to improve user engagement, retention, and overall user experience.

👉 You’ll learn:

-How to apply the Octalysis Framework to drive subscription monetization and retention

-Real-world examples of gamification and its benefits

-Effective onboarding strategies to improve user engagement

🔔 Subscribe for more app marketing tips

👍 Like if you found this helpful, and share it with fellow developers!

Check out Yukai's book:

https://yukaichou.com/books

Learn More:

https://www.linkedin.com/in/yukaichou/

https://octalysisgroup.com/

You can also watch the video: https://youtube.com/live/Pzx5B5fnN8s

Book a consultation call:

https://calendly.com/appmasters-alok/30min

Work with us to grow your apps faster & cheaper:

http://www.appmasters.com/

Get training, coaching, and community:

https://appmastersacademy.com/

*********************************************

SPONSORS

Tired of App Store limitations?

FunnelFox empowers mobile apps with web funnels that offer 100% attribution, low payment commissions, and higher subscription retention. Build and optimize your web funnel with a no-code builder, seamless payments, and A/B testing.

Ready to boost your app’s revenue? Visit https://funnelfox.io/ to get started.

*********************************************

We all have developer horror stories. From language barriers to bad code to developing on time. That's why I recommend using B7Dev.com. They are affordable, fast and more importantly trust worthy. Go to B7Dev.com.

*********************************************

Follow us:

YouTube: ⁠AppMasters.com/YouTube⁠

Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

*********************************************

...more
View all episodesView all episodes
Download on the App Store

App Marketing by App MastersBy Steve Young

  • 4.7
  • 4.7
  • 4.7
  • 4.7
  • 4.7

4.7

136 ratings


More shows like App Marketing by App Masters

View all
This Week in Startups by Jason Calacanis

This Week in Startups

1,281 Listeners

Startups For the Rest of Us by Rob Walling

Startups For the Rest of Us

694 Listeners

The Tim Ferriss Show by Tim Ferriss: Bestselling Author, Human Guinea Pig

The Tim Ferriss Show

16,240 Listeners

Under the Radar by Relay

Under the Radar

208 Listeners

Founders by David Senra

Founders

1,784 Listeners

Y Combinator Startup Podcast by Y Combinator

Y Combinator Startup Podcast

214 Listeners

Syntax - Tasty Web Development Treats by Wes Bos & Scott Tolinski - Full Stack JavaScript Web Developers

Syntax - Tasty Web Development Treats

987 Listeners

Techmeme Ride Home by Ride Home Media

Techmeme Ride Home

948 Listeners

Apptivate: App Marketing Explained by Remerge

Apptivate: App Marketing Explained

12 Listeners

My First Million by Hubspot Media

My First Million

2,619 Listeners

The Prof G Pod with Scott Galloway by Vox Media Podcast Network

The Prof G Pod with Scott Galloway

4,740 Listeners

All-In with Chamath, Jason, Sacks & Friedberg by All-In Podcast, LLC

All-In with Chamath, Jason, Sacks & Friedberg

8,385 Listeners

Sub Club by RevenueCat by David Barnard, Jacob Eiting

Sub Club by RevenueCat

56 Listeners

Huberman Lab by Scicomm Media

Huberman Lab

28,212 Listeners

The Startup Ideas Podcast by Greg Isenberg

The Startup Ideas Podcast

185 Listeners