On this episode of Inside Content, 3Vision CEO Toby Russell is joined by seasoned television executive, Patrick Rivet, CEO of THEMA.

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THEMA, which is owned by Canal+, is the distribution arm of Canal+'s International content business. Here, Patrick is in charge of developing the business and securing strategic partnerships to drive growth in the new digital sphere, and before that, was running the US office of THEMA. Under his leadership, he significantly grew the company with the launch of several digital offers in US and Latin America. Prior to this, he worked as Head of Distribution at TV5 MONDE in Paris, where he was in charge of business development for the channel on pay TV platforms.

On the episode Patrick and Toby dive into a variety of exciting topics, including the evolution of Pay TV across international markets and how operators are adapting to the changing ecosystem. They also discuss the current trends occurring in the content space such as the popularity of Turkish content in LATAM as well as the increasing power of YouTube as a platform and the opportunities it generates.

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3Vision is a global content and TV consultancy specialising in content acquisition, strategy, research and business development in the TV industry. With decades of hands-on experience in the entertainment sector, 3Vision will position your business for success.

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