This week kicks off a four-part series where RJon works through core concepts that every entrepreneur has to understand in order to make their business more profitable.

In Part 1, RJon explains why it's so important to think through your business through the lens of a potential buyer - whether or not you're actually planning to sell it.

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Turn the lessons in this episode into an actionable growth plan for your business with the FREE 5-Week Business Plan Bootcamp.