They turned a simple AI learning app into a $1.8 million business, with one genius move: Web-to-App Funnels.

In this video, I break down how Coursiv generated $1.8M in its first year of launch, their exact Instagram & YouTube ads, landing page psychology, onboarding flow, and the brilliant scarcity-based pricing tactic that hooked me.

Whether you’re building an AI app or just want to skyrocket user acquisition, this is your funnel playbook.

You'll learn:

✅ How Coursiv grew to $1.8M+ with smart funnel design

✅ Why their quiz-based onboarding converts like crazy

✅ The psychology behind their paywall with a countdown

✅ Tips to implement Web-to-App strategies for your app

✅ Why long pricing pages boost conversions (with examples)

Whether you’re building an AI app or want to skyrocket your app's growth, this breakdown is packed with real-world tactics that work.

🚀 Learn more about Coursiv → https://coursiv.com/

IOS: https://apps.apple.com/us/app/coursiv-ai-tools-mastery/id6478281150

Android: https://play.google.com/store/apps/details?id=io.zimran.coursiv&pli=1

💬 Drop a comment with your favorite funnel strategy or questions you have.

Work with us: ⁠https://www.appmasters.com⁠

Indie App Santa: ⁠https://www.indieappsanta.com⁠

Get training, coaching, and community: ⁠⁠https://appmastersacademy.com/⁠

*********************************************

SPONSORS

Arcads is the fastest and best indie-friendly platform to create authentic, AI-powered UGC-style video ads — all from just text input.

- Emotionally resonant, human-like videos

- Perfect for app demos, testimonials, and paid social creatives

- Built for speed, built to convert

Whether you're launching or scaling, Arcads makes it easy to test and iterate video ads.

Try it now: ⁠https://www.arcads.ai/?comet_custom=appmasters⁠

*********************************************

Apps are shifting billions. Timing is everything. iOS users are your VIPs.

If you're in e-commerce and still running last year's playbook, you're already behind.

The State of eCommerce App Marketing 2025 by AppsFlyer breaks down $4.2B in spend to show exactly how top Shopping apps are winning - from smarter UA and AI-driven scaling to the death of “just Android” and the rise of web-to-app.

Peak season is coming. Want to win it? Check out the report: ⁠https://shorturl.at/Av8fR⁠

*********************************************

Follow us:

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

*********************************************