On today's episode of The Lead Magnet, learn the three steps necessary to make money on the Internet. Creating a message to market match sounds simple, but takes a lot of strategy and thought. Once you've got the perfect who and what, you've got to know how it is that you will be reaching your audience. Did you know that in today's day and age it's possible to target specific lists of people who are already interested in your product or service? Well, it is!