Keep Optimising

TikTok: Building a Winning TikTok Sales Strategy with Ashley Wright, Social Tale


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Ashley Wright’s been helping brands big and small drive results from social for nearly 10 years. Working brand side, and for agencies – he’s now the founder of his own business – Social Tale which is all about building growth on TikTok. 

 

In this episode, we discuss: 

  • The 4 pillars of TikTok 
  • Strategic product selection and offers 
  • How to get to your first 100 sales 
  • Optimising affiliate partners 

 

Dive in: 

[06:27] The pillars of TikTok. 

[09:17] Focus on 1-3 key products for promotion. 

[12:02] Create aggressive affiliate strategy with higher commissions. 

[15:01] Creating consistent content is crucial for success. 

[19:12] Reach out to brand owners for promotion. 

[21:25] TikTok focusing on live content for growth. 

[25:59] Insider Tips from Ashley! 

 

Find the notes here: https://keepopt.com/216  

Discover Social Snowball >> https://keepopt.com/snowball

****

Get all the links and resources we mention & join our email list at https://keepopt.com

Love the show? Chloe would love your feedback - leave a review here: https://keepopt.com/review or reply to the episode Q&A on Spotify.

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Keep OptimisingBy Chloe Thomas

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