Social media algorithms are leading to the creation of new words, new accents, and even new identities. And while using the apps may seem like a fun, trivial way to waste time, they’re actually having a profound impact on how we communicate — and on our our democracy.

To find out more, Kara talks to Adam Aleksic, a 24-year-old Harvard-educated linguist and social media influencer, and the author of Algospeak: How Social Media Is Transforming the Future of Language. They discuss the way new words, communities, and identities develop on social media apps; the financial motives and incentive structures underlying the algorithms; the mechanisms through which they shape user behavior; and how they ends up impacting our culture and politics. 

Questions? Comments? Email us at [email protected] or find us on YouTube, Instagram, TikTok, and Bluesky @onwithkaraswisher.

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