Each customer journey is individual and unique. It’s hard for businesses to keep up with such specific needs when talking about automation. But one person has figured it out! Today’s guest is Joe Welu, CEO and founder of Total Expert, a purpose-built CRM and customer engagement platform. Total Expert is more than just a CRM solution. It uses human-first methodology that optimizes data and technology with a human touch. Join as he chats with host Jen Du Plessis about how they created a personalized approach to customer experience. Stay tuned!

Looking for some help? Jen is seeking individuals who would like to be featured as a panelist on the show for her Mortgage Lending Mastery Mastermind Series. Email [email protected] to get scheduled!

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