Send us a text

This episode’s guest is Gary Vernon, Walton Family Foundation Senior Program Officer supporting Steuart and Tom Walton’s work creating a world class destination for mountain biking and all types of cycling in the state of Arkansas. Gary is an avid mountain biker and off-road motorcyclist and an expert in competition motorcycle trials. His passion for cycling spans nearly 50 years. Arkansas is an economically driven state and the investment from the Walton family into local trails and advocacy has created a biking destination. Listen in and learn how you as a retailer can transform your community through trails, including the core elements to shape a “destination”, creating trail ambassadors, involving youth and new riders, and the lasting positive impacts of your hard work. This episode is hosted by special guest host Chad Pickard, owner of Spoke N Sport in SD and NBDA Board Member. 

Support the show