This episode is all about tactics and customer value. Join Sarah and Aimane Ben M Hand, head of AI & Innovation at Bright Digital, for a packed 20 minutes on how to build a relentlessly innovative AI-first culture within your business and how to deliver AI outcomes for customers, even when trust has been eroded in the past. You'll learn:

How to drive AI adoption internally: Bright Digital’s playbook for building an AI-first mindset and scaling team innovation fast.

What to do when AI projects fail: Why 62% of mid-market companies struggle with early adoption, and how to reset the strategy.

Relational intelligence in practice: Why human connection and trust are more critical than ever in an AI-driven world.

Bright Digital’s AI service mix: From strategy and governance to hands-on agent workflows that boost client outcomes.

Practical frameworks for ROI: How to evaluate tools without falling into FOMO and build a realistic path to return on investment.

Consider this your step-by-step guide on moving beyond hype, building trust, and delivering measurable AI outcomes.