Make Marketing Suck Less for Expertise-Driven Solo Businesses

TRSP 11: 2016 Speaking Action Plan

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We are 16 days away from 2016. I’ve been deep into my 2016 planning for about a month now.

And one thing I know for sure as a speaker: If you don’t have a plan to speak for 2016, you won’t be speaking at all.

How do make a speaking plan that sets you up for success in 2016?

You’re in luck! On today’s show, we’ll cover my four part process for planning to succeed, including:

  • Why you need to look backwards at the-year-that-was before you start planning for the year-to-be?
  • How to figure out the numbers behind what you want to happen in your speaking business
  • A process to identify where you want to speak in 2016 and beyond
  • How to make contact with the organizations where you want to speak (hint: it’s not about cold calling or cold emailing)
  • My process for building relationships with organizations where I want to speak
    • Mentioned in this Episode:
    1. The Rebel Speaker Facebook Group
    2. How Do You Choose Your Speaker by Meetings & Conventions
    3. Speak for Impact to make sure you’ve got a talk that sells
      4. ...more
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      Make Marketing Suck Less for Expertise-Driven Solo BusinessesBy Dr. Michelle Mazur
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