Turning Challenges into Business Opportunities with Ben Leonard, eCom Brokers

As Ben Leonard knows from (lots of) experience, all challenges can be turned into business opportunities as long as you are willing to think creatively and put in the work! In this episode, Ben shares some of the challenges he has overcome in his personal and professional life, the value of finding an untapped niche as a business owner, and the importance of taking advantage of the enormous power of e-commerce. About Ben Leonard: Ben Leonard is the classic millennial entrepreneur. From a modest beginning, building a business on a laptop in a cupboard, he achieved what many dream of: growing it into an international 7-figure venture and successfully exiting after just three years. Now, Ben is not only repeating this success but is also helping others do the same through his e-commerce consultancy and brokerage. In his book, "Quit Stalling and Build Your Brand,” Ben leverages his extensive e-commerce experience to provide actionable strategies for aspiring entrepreneurs. The book is packed with invaluable insights and practical steps for building authentic, scalable brands, empowering business owners on their journey to entrepreneurial success. Notably, before his business endeavors, Ben had no background in business, product development, or marketing, and applied his scientific training from his marine science background to master these fields. Browse our curated collection of Business Books for more enriching reads.

Episode highlights:If you aren’t taking advantage of e-commerce, you are doing your business a disservice because of the volume of sales you are losing out on. There are so many affordable, accessible tools and resources available to you, so use them! (07:44)Find your niche so that your business stands out from the crowd! If you can come up with a unique, untapped business idea, you are well on your way to success; and if you think about it creatively, your opportunities are limitless.  (13:37)Overcoming challenges leads to enormous growth because of the invaluable lessons that you learn through the process. Don’t let hurdles discourage you; jump over them and keep moving forward. No matter how much you may want to give up in the moment, it will be worth it to push through. (27:09)Long-term, sustainable business growth requires patience. Don’t rush the process; take each phase seriously, and treat your business with the respect it deserves. (31:32)Making mistakes may not feel good, but it is one of the best ways to learn. If you deal with mistakes as quickly as possible, you’ll be better off for having made them. (39:50)

Ben’s best advice for entrepreneurs:“There’s always going to be new opportunities for those of us who are willing to go the extra mile to take advantage of them.” (31:22)

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