March 31, 2026

Uber Just Bought Its Way Into Premium Travel

4 minutes

Uber’s move to acquire Blacklane signals a deeper push into premium travel, as Air Canada faces leadership fallout after a crisis response misstep and the travel industry confronts an outdated advocacy playbook in Washington.

On today’s Skift Daily Briefing, Sarah Dandashy breaks down why Uber is buying trust instead of building it, how leadership decisions during crisis moments can reshape executive timelines, and why travel’s influence in Washington may not match its economic weight.

This episode is presented by Lodgify!

Articles Referenced:

Honorable Mention: @AskAConcierge on IG
Uber to Buy Blacklane in Push to Accelerate Premium Services
Air Canada CEO to Retire Amid Backlash to LaGuardia Crash Response
The U.S. Travel Industry’s Advocacy Infrastructure Is Obsolete

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