Uncaged Wisdom

In this special episode, a game of two halves, Hari Sethi, Senior Client Success Manager at Cheetah Digital, talks to Julian and Kayla about his experience working with many of the largest sports teams and associations.

In the first half, Hari discusses how those working in this industry are adapting to the seismic shocks brought about by Covid-19, most notably the removal of the centerpiece live event. How are sports teams adapting and finding new and innovative ways to keep their fanbase engaged? We also discuss short and long term digital marketing strategies that should be implemented.

Over the past few years CPG brands big and small have had to embrace new ways of doing business with their customers. With the number of ways in which products could be purchased online exploding, it has become even more important for digital marketers here to develop strategies for acquisition, engagement, and loyalty. If these challenges weren’t complex enough the Coronavirus crisis needs to be navigated too. Diva Renton-Roderix, Lead Customer Success Manager at Cheetah Digital, talks Kayla and Julian through all this. 

Armand Castro, Senior Solutions Consultant, joins Kayla and Julian to talk about the evolution of Cheetah Digital from the perspective of someone who has lived it from on the front line since 2011; managing clients, building campaigns, and presenting our offering to new prospects. We will be highlighting two ‘A-Ha’ movements in particular so get thinking 4th dimensionally.

In this week’s episode we’re chatting with Jordan Leo, Senior Solutions Consultant at Cheetah Digital. We’ll discuss how the Cheetah CES is helping to re-imagine the options around digital communications for highly regulated and longstanding brands within the Financial Services Industry, such as Banking and Insurance.

During these tough times, now more than ever the world of email deliverability needs a superhero. Maybe even an Avengers-type deliverability ensemble — Disney are you listening? Fortunately Cheetah Digital has Tom Corbett, our very own Senior Deliverability Consultant.

One of the great challenges for all brands right now is making sure they correctly convey the continuity of their services to customers during the COVID-19 crisis. Email is still the best and preferred way for businesses to communicate — although an excellent case for SMS is made here — but what should we have top of mind when it comes to deliverability? 

Listen to the Uncaged Wisdom podcast where Tom talks to Kayla and Julian about a whole range of deliverability considerations for the times we’re living through. He also discusses some broader best practices to keep in mind when some sort of normality returns. 

Tom is also joined by Winnie the Pooh, Bugs Bunny, and Frank Drebin from Police Squad.