In this powerful conversation with Gina Moreno, a first-gen Mexican American entrepreneur, content creator, and coach, we talk about what it takes to leave the security of the 9-5 workplace and step into entrepreneurship and visibility and how get paid for your gifts.
Gina shares how she walked away from her six figure job in tech, gave a TED Talk, and built a business that empowers first-gen Latinas and women of color to own their worth, share their stories, and create financial freedom on their own terms.
If you’ve ever wondered how to quit corporate America, make yourself visible as a first-gen entrepreneur, and actually build wealth without burning out, this episode is for you.
You’ll also hear:
Why visibility is the biggest act of audacity for first-gen Latinas
How Gina transitioned from her six-figure tech job into full-time entrepreneurship
The mindset shifts first-gen entrepreneurs need to get paid without guilt
Why telling your story is the most powerful tool for building a business
How to charge for your gifts instead of working for free
Gina Moreno is a coach, speaker, and content creator dedicated to holding space for first-generation Latine individuals navigating personal growth, healing, and success. With a background in engineering and six years in Big Tech, Gina broke generational cycles by rising from a low-income upbringing to becoming the first in her family to achieve social mobility. Her journey of overcoming barriers and reclaiming her voice now fuels her mission: helping others break through self-doubt, advocate for themselves, and lead lives rooted in purpose.
As the founder of Empowermente Collective and creator of the Next Level Latina Empowerment Circle, Gina supports ambitious first-generation Latinas who are ready to turn their ideas, stories, and unique gifts into impact-driven brands and income streams. Through her group coaching, transformative retreats, and digital content, she helps women move past self-doubt, embrace their visibility, and take bold action to align with a life—and business—that reflects who they truly are.
Gina’s work has been featured on TEDx, Business Insider, NBC, and Univision, and she’s collaborated with organizations like MTV and spoken at Harvard University. With a growing audience of over 95,000 followers, she is passionate about helping others alchemize their lived experiences into power, resilience, and lasting impact.
🔗 Website: soygina.com
🎙️ Podcast: Empowermente Podcast
📲 Instagram: @soyginamoreno
📲 TikTok: @soyginamoreno
Charly Stoever (@travelercharly, they/he/papi) is a nonbinary latinx money coach, speaker, and host of the Unicorn Millionaire Podcast. They help LGBTQ+, BIPOC, and first-gen folks crush debt and start building a six-figure retirement—even without a six-figure salary. They’re a formerly undocumented Mexican American and ex-stock broker who has traveled solo to 39 countries and is a full-time international pet sitter.
Book a call here to start six-month one-on-one money coaching with Charly. Coaching includes bi-weekly calls, daily messaging, and a full curriculum covering savings, credit cards, debt payoff, investing, and money mindset. Investment: $6,000 or two payments of $3,100.
Sign up for Charly’s Crush Debt, Retire Early Emails here.