Unleashing Greatness

Are you constantly running your days juggling many things, working on a lot of ideas, but never really getting things done? Worse, you end up exhausted at the end of each day to the point of giving up. Productivity and efficiency are everyday struggles for entrepreneurs. Getting more things done can be a real challenge, especially when you don't have systems and processes in place. It is not a question of how much time a day you spend working on something. Sometimes, you get more things done in an hour compared to a day in which you’ve been trying to work for more than eight hours. 

Free yourself from overwhelm and focus on the things that matter most. Easier said than done. In today's episode, Bob shares two powerful tools he uses to organize his days and allow him to manage 4 to 5 ongoing projects at the same time. Tune in to this episode to discover how to utilize EOS and The 12 Week Year to get closer to your goals. 

“I don't want to do something and just be okay; I want to be awesome!” 

- Bob Thompson

In This Episode:

0:00 The trick to working on many things

7:05 What is Bob busy with these days

9:42 These two powerful tools help Bob manage his projects 

15:56 EOS provides structured systems for organization and growth 

20:11 How The 12 Week Year allows you to get things done

21:47 What having a great team and expert partners can do for your business

24:35 A big fan of encouraging entrepreneurship

28:24 EOS Model and The Vision/Traction Organizer combined with the 12 Week Year

38:13 How to maintain accountability and ownership in each project without getting lost

Resources:

• EOS
• The 12 Week Year

Connect with Bob:

• Instagram
• Facebook

Most people do what they can to be as health-conscious as they can be. But staying fit and healthy is not an easy task since there are many elements to a healthy lifestyle. It's not just about hitting the gym or counting calories. It’s important to have consistency and dedication. It's the little things that you do each day that add up to being healthy and fit. 

This week, Bob shares his approach to fitness. To guide you on your journey to good health, remember these things: Exercise, nutrition, and recovery. For your body to fully recover, you need supplements and adequate sleep. Learn how to fit these healthy habits into your daily life and experience feeling better each day. 

“If we focus on moving, eating right, and recovering, we’re going to see our health improve.” 

- Bob Thompson

In This Episode:

0:00 Did you know that a lot of people are either overweight or obese?

0:57 Why people are not paying attention to their health and fitness

1:56 Discover Bob's approach to fitness and principles behind it

2:28 What exactly is the goal of exercise and how do you make it happen?

7:15 Let’s talk about nutrition and what you eat every day

15:12 The role of supplements and sleep in recovery

19:55 What is the relationship between sleep and productivity?

21:02 The parallel between staying healthy and being successful in business

Connect with Bob:

• Instagram
• Facebook

This week on Unleashing Greatness, Bob welcomes Dan Holguin, an ultra athlete and fitness coach, writer, transformational speaker, and entrepreneur. Dan has quite a story to tell. Before coaching high performers around the world and competing on NBC's American Ninja Warrior, he was deeply lost after finding his longtime coach/mentor lifeless in bed. That was probably the darkest moment in his life. He hit rock bottom. Then a friend presented him with an opportunity to regain control of his life, and in that moment, Dan took a leap of faith and massive action to make a change for the better. 

He started trail running, eating better, smiling more, and found peace while spending time in Montana's Glacier National Park. Dan did more than bounce back. He built a wildly successful fitness coaching business helping people regain balance in their health and lifestyle by focusing on eight key elements which he outlines in his book Peak Performance Past 30.

“I choose to lead from the front. I'm not going to ask clients to do anything that I wouldn't do myself.” 

- Dan Holguin

In This Episode:

0:00 Do you feel like something's missing in your life?

3:30 A beautiful dance between balance, consistency, and absolute chaos

8:29 Why being so good in many things can be a pitfall especially for high achievers

9:54 What is a mission critical task

13:45 The most important areas in your life that you should focus on

19:31 Seeking discomfort to achieve a powerful reward

21:09 Why Dan prefers to do “coaching on the run” (and what happened the first time he and Bob ran together)

30:02 How can you inject more play and adventure into your life

35:00 What are your hobbies and interests (are there things you do for yourself)

40:14 Take a good look at your financial situation

47:07 Everything is anchored on awareness and accountability

53:27 Are you fit enough to do the things you're set out to do 

59:07 What is your vision for your life and what are your principles (and what it's like to be coached by Dan)

Connect with Dan:

• Website
• Instagram

Connect with Bob:

• Instagram
• Facebook

Being a business owner is rewarding, but it comes with many risks and responsibilities. It's true...you have the opportunity to make lots of money,but the opposite can also happen. In today's episode, Bob recounts the time when he lost 10 million dollars. His excitement at what was supposed to be a major business deal led to disappointment. Luckily, he was able to make adjustments and got back on track stronger and wiser. What would you do if the same thing happened to you? 

“Things aren't done TO YOU; They're done FOR YOU.” 

- Bob Thompson

In This Episode:

0:00 A pivotal event that happened two years ago

1:21 Why Bob decided to sell a part of his business

5:45 An 8-figure offer and a great business plan with a 45-day timeline

6:55 Timing is everything! The world shut down and the deal was off!

10:00 What Bob realized after the failed deal

16:46 Is it possible to be successful in business without sacrificing your personal life

18:10 The final straw that made Bob reevaluate his life

21:22 Why you need to get experts to do what they're good at

23:40 How to impact more people while fixing business issues along the way

31:30 Lessons learned from building a business (and how to pivot when the unexpected happens)

Connect with Bob:

• Instagram
• Facebook

As a business owner and service provider, you must know how powerful word of mouth can be in generating new business and finding and keeping loyal clients. The majority of consumers trust referrals from people they know. As a result, companies using referrals as part of their regular marketing see conversion rates up to 70% higher. But how do you get referrals? Here's Bob to share actionable tips on generating referrals that will keep your customer base growing. Tune in to this episode to become ‘referral ready’ and take note of the proven process that Bob and his team use to never run out of customers. 

“A great time to get referrals is when someone's excited to do business with you.” 

- Bob Thompson

In This Episode:

0:00 Discover the power of “word of mouth marketing” 

1:45 How exactly do you get referrals 

3:28 All you have to do is ask -- but how do you ask for referrals properly

6:53 If you’re not getting referrals, you have to understand why (and fix the issue)

8:10 How do you create a fantastic experience for your customers (think Disney and Ritz Carlton)

9:31 If you help people achieve their goals, they would be excited to show it off themselves

10:05 What can we learn from ClickFunnels and The Two Comma Club Award

13:20 How you know for sure if your service is excellent

Connect with Bob:

• Instagram
• Facebook

How do you grow your home business? Do you think it's the right thing to do? What exactly is your goal for having a business? Regardless of the current size of your business, it's best to plan so that you’re ready for the future. When it comes to growing a small business, you can look at what successful business owners have done. You’re in luck because Bob is sharing the exact strategies he used to scale his basement business to several locations. So tune in and find out what you need to know to grow your business. You might be surprised that it’s not at all that complicated. 

“At the end of the day, business itself isn't complicated. 

We just have to do the right things every single day.” 

- Bob Thompson

 In This Episode:

0:00 Scaling from the basement to 15 locations

1:11 What is the goal of having a business

4:02 The things you do every single day will have a significant impact on your goal

8:59 Delivering excellent products and running ads are part of running your business (but not the end goal)

9:45 When is the right time to open another location

11:27 Don't be seduced into doing what is not going to help the business

13:10 Learn from Bob's personal experience in launching an online personal training business

13:38 Do you know the 80/20 rule and how it applies to everything you do

15:40 New locations, new challenges 

16:42 So what do you really need to do to grow your business

Connect with Bob:

• Instagram
• Facebook

IT’S TRUE. More and more people quit their jobs to start their own businesses. Are you one of them? Do you have it all figured out, or are you overwhelmed by the long list of things you have to do? Launching a business does not have to be complicated. It’s not easy. But once you cut through the clutter, there are only four things you need to really focus on to launch your business in 90 days or less. These are the exact steps that Bob used in scaling his basement business to what it is today. Whether you're starting a business from scratch or adding another division, you wouldn’t want to miss this episode.

“The point of building a list is that you can build trust, give them value, and then send them some offers.” 

- Bob Thompson

In This Episode:

0:00 How to move forward after the research phase

3:06 The FIRST item you need to focus on (and two BIG things you need to do to complete this part)

4:07 Discover the FORMULA for crafting an irresistible offer

5:53 Learn this strategy for presenting your OFFER STACK (the Russell Brunson way)

7:41 How to build a super effective FUNNEL

10:43 What you need to know when deploying paid and organic TRAFFIC

12:45 How to NURTURE your list (using Frank Kern’s method)

13:44 Why you need to SEGMENT your contacts into these three buckets 

Resources:

• How To Sell Anything To Anyone Using The Brunson Stack
• Frank Kern’s 4-Day Cash Machine (4DCM 2.0 is in p.13)

Connect with Bob:

• Instagram
• Facebook

How do you start a business with no experience and very little money? Would you be interested if someone says they have the formula or the perfect process to do it? Welcome to the first episode of Unleashing Greatness -- the podcast that will teach you the strategies and tools you need to run a successful business. This show is hosted by Bob Thompson, founder and CEO of Legion Transformation Center. 

Today, Bob shares what he did to bounce back from almost closing the door of his first gym to adding more locations and scaling over $20 million in sales over 5 years. He also launched other businesses using the same key ingredients. So get ready to learn the 3 secrets to success that are guaranteed to work for you if you do them consistently. 

“Imperfect action trumps no action.” 

- Bob Thompson

In This Episode:

0:00 Get ready to unleash the greatness within you

1:40 What's the worst that can happen (How Bob started his business)

4:17 Do you need experience and money to start a business?

6:30 The 1st Secret you must know (this is what helps you get people inside the doors)

7:20 The book that helped Bob land his first client and changed his view about business

9:30 The mentor who helped Bob get his business off the ground

11:15 How Bob went from 2 gym locations to 8 while building a brand along the way

13:21 Why to focus on direct response marketing

14:10 The Triangle Method that Bob uses to open gyms/brick and mortars

16:05 The 2nd Secret is the lifeblood of your business 

22:18 Crafting a specific offer that differentiates you from the competition

23:09 The 3rd Secret which will guarantee recurring revenue for your business

29:19 Don't be afraid to test and fail

Resources: 

• The Ultimate Sales Letter by Dan Kennedy

Connect with Bob:

• Instagram
• Facebook

Unleashing Greatness is the one place to find everything you need to know about starting a business from scratch and scaling it beyond your wildest imagination while not losing yourself in the process.

Learn from a guy who went from getting kicked out of Catholic school, to starting his first fitness business in a basement and then scaling it to over 20+ locations and over 10M in annual revenue, before almost losing it all, getting it back, and finding his way back to Christ. 

Each week Bob shares with you something from his playbook to help you move forward faster in your marketing, sales, leadership, and life.  

Be sure to follow the podcast NOW so you can unleash your greatness.