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Andy Goram speaks with Sam McNeill from SongDivision, an organisation that uses the power of music and songwriting to attach meaning to the words that appear in many corporate mission statements and values lists connecting what drives an organisation with what motivates and drives the people within it. In this engaging, fun and entertaining conversation the pair discuss how the process works, how quickly the feelings of fear and cringe dissipate once the process begins and how even the most stubborn cynics end up rocking out to the new corporate anthem at the end of it.
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The key moments in this episode are:
00:00:10 - Introduction to Sticky from the Inside
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Get the full transcript of the episode here
By Andy Goram5
1010 ratings
Andy Goram speaks with Sam McNeill from SongDivision, an organisation that uses the power of music and songwriting to attach meaning to the words that appear in many corporate mission statements and values lists connecting what drives an organisation with what motivates and drives the people within it. In this engaging, fun and entertaining conversation the pair discuss how the process works, how quickly the feelings of fear and cringe dissipate once the process begins and how even the most stubborn cynics end up rocking out to the new corporate anthem at the end of it.
----more----
----more----
The key moments in this episode are:
00:00:10 - Introduction to Sticky from the Inside
----more----
Get the full transcript of the episode here

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