Dealers are feeling a profitability pinch in new and used vehicles as new vehicle supplies grow and potential buyers face their own pocketbook pressure. In the Q2 edition of Live Market View, Derek Hansen, Vice President of Operations for Cox Automotive and vAuto, and Erin Keating, Executive Analyst of Economic and Industry Insights for Cox Automotive, share practical pointers to help dealers manage new vehicle profitability through more efficient allocation, incentive and merchandising management. They also share tips to help dealers stock, price and sell used vehicles to optimize each unit’s ROI potential in a market where depreciation has returned.