In Episode 411 of The Independent Dealer Podcast, we take you inside RPM Garage in Dallas, Texas for a full shop tour with special guest Patrick Ellefson.
This episode offers a behind-the-scenes look at a specialty dealership built around classic cars, exotics, high-horsepower builds, and truly one-of-one inventory. Patrick breaks down how he sources unique vehicles, prices inventory for faster turn time, and uses social media to generate consistent inbound demand in a niche market.
Whether you’re a buy here, pay here dealer or an independent used car dealer, this episode delivers practical insight you can apply to inventory strategy, marketing, and dealership operations.
How RPM Garage sources specialty inventory without relying on auctions
Why faster turn time can outperform chasing high gross margins
The risks and realities of selling modified and high-horsepower vehicles
How social media drives real car sales for independent dealers
Why dealership presentation and atmosphere impact buyer trust
Turning your dealership into a destination, not just a lot
Using social media as a core sales channel
Managing inventory risk in specialty vehicles
Building a business around what you enjoy selling
If you’re an independent dealer looking to stand out, improve turn time, or rethink your inventory and marketing strategy, this episode provides real-world insight from a dealer who’s doing it differently.
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BlytzPay — credit card processing and text communications for independent dealers (3 free months when you mention IDP)
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TaxMax — flexible tax refund solutions for car buyers
Website: www.theindependentdealer.com
Email: [email protected]
Facebook Group: @independentautogroup
Luke Godwin: @lukegodwin
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