This week on the Superlative Podcast, host and aBlogtoWatch Founder Ariel Adams is joined once again by VJ Geronimo, the CEO of The Americas at Oris. They discuss how watch media, especially podcasts, have been a way for those in the industry to stay updated with what is going on in other segments of the industry as well as their colleagues and other brands. Ariel and VJ dive into the importance of community engagement in the watch industry and how focusing on building community relationships enhances brand loyalty with their customers. Geronimo shares his insights on American consumer behavior, the emotional connection to watches, and the historic personality of Oris as a brand. Ariel asks VJ to explore the balance between luxury and Oris’s rich history of providing value for money, and the trend of vintage design continuing to influence the market today. Additionally, they touch on the importance of e-commerce in the modern market while still supporting retail partners, and Oris's commitment to social responsibility and sustainability. Listen in on this engaging conversation between Ariel Adams and VJ Geronimo on this week’s episode of the Superlative Podcast.

- Website - https://www.oris.ch/

- Instagram - https://www.instagram.com/vj.geronimo/

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