WebCami Podcast

Posted on WebCamiCafe.com on September 10th, 2018

This week's episode highlights my realization of the untapped potential of sending regular newsletters to clients. I share my intention to leverage this opportunity for client engagement and my commentary update listeners on what path I ending up taking.

About the author: Cami MacNamara, otherwise known as WebCami, has 21 years of experience running a small, profitable, one-person web design business, so she can walk her dog whenever she likes. She has co-hosted a beginner WordPress Meetup in Seattle since 2018 and has been an active member of the Seattle WordPress community since 2013. Cami has designed nearly 600 websites, provides services to 350 active clients, and manages over 200 websites monthly as a solopreneur.

The original post can be found here:  https://webcamicafe.com/the-importance-of-a-business-newsletter/

Transcript of Cami's Commentary:

If there's ever a blog post needing an update, this is it. I'm sharing this with you on my podcast because many web designers aren't tapping into the potential of their company newsletters. Fortunately, I've made many improvements since writing this.

Shortly after creating that blog post, I launched a monthly newsletter. It wasn't just about business; it included valuable information for my clients and updates on my ailing parents. During this time, I frequently flew to California to care for my folks and assist my dad, who was taking care of my mom with dementia all on his own.

Being open and honest with my clients about what was happening in my life was my best decision regarding my newsletter. Yes, I simply called it a newsletter because it was the easiest thing to do. It wasn't solely about business; I shared my human side, and my clients genuinely cared about my parents. This support was significant during such a challenging period. My sound systems helped me keep my business afloat.

Today, I send out a monthly newsletter to all my clients. It includes something beneficial for them, such as updates on Google Analytics and the approaching GA4 deadline, hacking statistics, or something I've learned that they'll find valuable.

I also share my travel schedule. Although it no longer involves visits to my folks since they've passed away, I still inform my clients when I'm out of the office. I provide them with months and weeks of notice, and this newsletter is a great reminder of how to contact me during my absence.

I also try to share a personal picture from the month, whether it's a scenic shot from my walks at Alki, a picture of my dog, or one from an event where I've spoken. My goal is to establish a connection with them.

To ensure a smooth onboarding process, I've added steps to ensure everyone on my list starts on the correct segmented list. My monthly newsletter goes out to all active clients. I use segments for alert emails. I also launched a second newsletter for WebCamiCafe.com. I had wanted to do this for a while, but I needed more time and attention to dedicate to it.

Lastly, this year, I switched from MailChimp to FloDesk. While it's pricier, it allows for unlimited emails and subscribers.

Through my podcast and newsletter, I aim to build a community with other freelance web designers who prefer working solo. If you want to subscribe to the WebCami Cafe newsletter, please check the show notes for a link.

Join my Facebook Group: https://www.facebook.com/groups/webcamicafe/

To view my business website, visit: https://webcami.com/

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Posted on WebCamiCafe.com on September 30, 2023.

This week, I'm excited to dive into my recent article about my experience at WordCamp Vancouver. Join me as I share my insights and take you on a journey through this fantastic event.

I've compiled a list of talks from WordCamp Atlanta that I'm eagerly looking forward to watching once they become available on WordCamp TV.

The past few weeks have been a downer for me. Bringing home COVID-19 from traveling was unwelcome. I've been playing catch-up from my recovery because I took time off to travel and enhance my skills. Attending WordCamps is a fantastic way to level up your skills by attending talks from knowledgeable colleagues.

WordCamp Vancouver, in particular, was a first-class experience. I was pleasantly surprised by how much I enjoyed this one-day WordCamp. If you have 'traveling to Canada' on your to-do list, add WordCamp Vancouver to your wish list of WordCamps. I wholeheartedly recommend it.

Join my Facebook Group: https://www.facebook.com/groups/webcamicafe/

To view my business website, visit: https://webcami.com/

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Posted on WebCamiCafe.com on July 28th, 2018

About the author: Cami MacNamara, otherwise known as WebCami, has 21 years of experience running a small, profitable, one-person web design business, so she can walk her dog whenever she likes. She has co-hosted a beginner WordPress Meetup in Seattle since 2018 and has been an active member of the Seattle WordPress community since 2013. Cami has designed nearly 600 websites, provides services to 350 active clients, and manages over 200 websites monthly as a solopreneur.

The original post can be found here: https://webcamicafe.com/how-to-enjoy-days-off-without-guilt-as-a-freelancer/

It's been a challenging couple of weeks for me since being diagnosed with COVID. I've found myself less productive in the office more than usual. One reason is my diminishing energy levels, especially during afternoons, forcing me to end my day earlier than planned. I'm also grappling with slight brain fog, impacting my focus.

To add to my challenges, my husband is going through his second bout with COVID due to a rebound infection. It's thrown our routine off course and brought on significant stress.

This blog post reminded me that it's unrealistic to expect our schedules to always go as planned. We need to be adaptable and brace for changes.

Just yesterday, feeling completely overwhelmed, I narrowed my to-do list to two primary tasks. Completing those drained me. At 5:00 PM, even though I felt there was a whole day's work still pending, I decided to shut down my computer and rest for the evening.

It's important to recognize when you need self-care. Sometimes it means resting, and at other times, it might mean spending time with loved ones, like I mentioned in the blog post. Remember, we're humans, not machines meant to incessantly produce for others. Ensure you're carving out moments for yourself, whatever your heart and mind require.

Join my Facebook Group: https://www.facebook.com/groups/webcamicafe/

To view my business website, visit: https://webcami.com/

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Posted on WebCamiCafe.com on October 1st, 2018

This episode highlights that life's unexpected disruptions can profoundly impact freelancers, often due to self-imposed standards of perfection.

About the author: Cami MacNamara, otherwise known as WebCami, has 21 years of experience running a small, profitable, one-person web design business, so she can walk her dog whenever she likes. She has co-hosted a beginner WordPress Meetup in Seattle since 2018 and has been an active member of the Seattle WordPress community since 2013. Cami has designed nearly 600 websites, provides services to 350 active clients, and manages over 200 websites monthly as a solopreneur.

The original post can be found here: https://webcamicafe.com/breaking-your-routine-isnt-the-end-of-the-world/

Today's episode is different from what I had planned. I had intended to share insights from one of my fellow web designer friends' blogs, but as my post from years ago suggests, things often go differently than planned.

Last weekend, my husband and I took a train trip to Vancouver. It was a fun time, marking two events – my speaking engagement at WordCamp Vancouver and our 34th wedding anniversary. However, upon our return, we both started feeling under the weather. To our surprise, we tested positive for COVID-19 a few days later.

I hadn't penciled "contracting COVID" into my calendar. In preparation for some end-of-the-month travels, I had envisioned this week to be one of productive work. Honestly, getting COVID was never on any of my to-do lists. I've been vigilant for years, primarily because of concerns for my parents. Yet, during this trip, I became complacent, opting not to wear a mask for most of our train journey. I'm reaping the consequences of that choice now.

The reality of being a small business owner is that you can't foresee every hiccup. Nor can you expect perfection, even with the most meticulous planning. If we fixate on this illusion of perfection, aiming for the ideal week or the optimal workload, we'll only be constantly battling disappointment.

This setback, while substantial, will only partially hinder my work. It's a reminder that I, just like everyone else, am allowed to have off weeks. And so are you. The essence of my message today echoes the sentiment of my old blog post: Life's interruptions don't signify the end. Instead, they offer opportunities for resilience, growth, and renewed perspective.

Join my Facebook Group: https://www.facebook.com/groups/webcamicafe/

To view my business website, visit: https://webcami.com/

NEW! SUBMIT YOUR BLOG POST FOR NARRATION: https://webcamipodcast.com

Posted on wp-dj.com on July 27th, 2023

In today's episode covers practical advice for getting started with blogging, including using WordPress, generating content ideas, maintaining a consistent posting schedule, and overcoming initial writing hurdles.

About the Author: D.J. Billings is a seasoned writer, illustrator, and WordPress consultant with over 25 years in web development and a notable footprint in the WordPress community. Their work has graced platforms like Wired and Blue’s Clues, and they're passionate about open source, demonstrated by their love for Linux and contributions to WordPress. Based in Los Angeles with their family, D.J. enjoys adventures with their 1966 VW Beetle and is a veteran of the USAF.

More D.J. Billings links:

https://www.itsjustdj.com/

https://cosmicgiant.com/author/djbillings/

https://translatepress.com/author/djwp-dj-com/

DJ’s article is not only an excellent resource to share with clients but also serves as a valuable reminder for us, as web designers. It stresses the importance of maintaining a regular blogging schedule to educate both our existing and potential customers about our services and expertise.

However, DJ aptly notes that this advice may not apply to all website owners. Many of us who work with small businesses know that some maintain a website merely as a digital calling card, relying more on word-of-mouth marketing or other advertising methods. Nonetheless, reinforcing your expertise through blogging can never be overstated.

DJ emphasizes the importance of consistency in blog posting, a principle I earnestly try to uphold by aiming for a monthly post. Life does intervene at times, as DJ mentions, causing disruptions, but the intention always remains.

If you find it challenging to come up with blogging topics, leveraging artificial intelligence, like ChatGPT, can be a good starting point. While I don’t advocate for writing entire blog posts using AI, conversing with ChatGPT about your business, your offerings, and your location can help generate topics to enhance your local SEO or boost your niche presence. Often, just having the topics written down sparks the creative flow.

I extend my heartfelt thanks to DJ for their invaluable reminder about the significance of blogging. And if you need an additional incentive to blog, know that I would be delighted to narrate your blog posts, hoping that this opportunity motivates you further.

Join my Facebook Group: https://www.facebook.com/groups/webcamicafe/

To view my business website, visit: https://webcami.com/

NEW! SUBMIT YOUR BLOG POST FOR NARRATION: https://webcamipodcast.com

Posted on July 18th, 2023 on BobWP.com

About the Author: Engaging with WordPress since 2006, Bob Dunn, also known as BobWP, transitioned from a 20-year marketing background to specialize in WordPress, providing website design and extensive training through various mediums. Today, as a passionate podcaster, connector, and community builder, he emphasizes content creation and nurturing community ties, particularly through his initiative, "Do the Woo", a hub for WooCommerce enthusiasts. Bob's commitment to the open-source ecosystem is unwavering. He now lives in Porto with his wife Judy and their cat Chester.

More Bob Dunn links:

Tumblr: https://bobwp.blog/

Oportocast: https://oportocast.com/

A Shit Show: https://ashit.show/episodes/

Cami's Commentary:

When I think of the WordPress Community, Bob Dunn immediately comes to mind. We first crossed paths at a Seattle Meetup in 2013, but it was during a 2017 WordCamp in Portland that we really connected. He interviewed me, and from then on, I was hooked on podcasts.

It's worth noting: while Bob is a friend, I'm promoting his post because its message is crucial to our community. He champions the idea of lifting each other up, not always focusing on self promotion, which is also the heart of my podcast.

But how can I say that since I've been reading mostly my own blog posts? I've chosen to read my own blogs on the podcast as a warm-up. I knew nothing about how to podcast when I started this venture. The idea sprouted from a health podcast that celebrated the writings of others. I believed this concept could benefit those new to WordPress.

Echoing Bob's sentiment, I'm eager to share diverse voices on my podcast. If you have a post you'd like featured, reach out through my website. The link is in my show notes.

And a personal shout-out to my friend Bob Dunn: Your unwavering dedication to the WordPress community over the years has made a profound impact, and for that, we are all truly grateful.

Join my Facebook Group: https://www.facebook.com/groups/webcamicafe/

To view my business website, visit: https://webcami.com/

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Posted on WebCamiCafe.com on March 3, 2019

In this episode, my blog post reflects on the blurred line between work and hobby as a dedicated web designer. From the simplicity of '70s childhood activities like skating and bowling to prioritizing family activities when raising my son, the constant is always work. However, a recent return to roller skating rekindled my love for genuine hobbies, revealing the importance of disconnecting from work and reenergizing with passion projects.

In August of 2019, my days of skating came to an unexpected pause. I rolled my ankle and broke it, leading to an unintended break from one of my favorite hobbies. Though I've since healed, I've not returned to the rink — until now. This fall, accompanied by a dear friend and client, I'm excited to lace up and embrace the joy of skating again.

For a significant period, my primary "hobby" was caring for my parents. It's a chapter I cherish deeply and arguably the most rewarding endeavor I've ever undertaken. Now, with that chapter closed, I find myself ensnared in an all-too-familiar trap: letting my work consume all my time and energy.

Being a solopreneur, it's a constant challenge to strike a balance. However, if my experience with my parents taught me anything, it's that time is fleeting. It's imperative to cherish moments, to engage in what we love, and to ensure we're healthy in doing so. Not only does this bring personal fulfillment, but it also reinvigorates our professional pursuits. Taking breaks, indulging in hobbies, and self-care aren't just personal luxuries — they're essentials.

So, to my fellow freelancers and solopreneurs: Remember to prioritize yourself and your passions. Your work, and more importantly, your well-being, will thank you for it.

Join my Facebook Group: https://www.facebook.com/groups/webcamicafe/

To view my business website, visit: https://webcami.com/

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Posted on WebCamiCafe.com on November 5, 2018.

In 2018, when I penned this blog post about trading services, I was an active member of a business networking group named BNI. While BNI provided a valuable experience, it also emerged as a hotspot for individuals keen on bartering services. At times, such trades can indeed be beneficial. However, it's crucial to ensure that the services traded align with genuine needs. For budding web designers eager to secure jobs, the allure of trading for non-essential services can be tempting. From experience, I'd advise against it. Even the few service trades that did work in my favor eventually presented challenges.

Businesses evolve, and their offerings may change over time, leading to potential renegotiations of past trade agreements. I would strongly recommend refraining from service trades most of the time. It's a more transparent approach to simply pay for services and, in turn, be paid for your own. Your accountant will certainly appreciate it.

Join my Facebook Group: https://www.facebook.com/groups/webcamicafe/

To view my business website, visit: https://webcami.com/

NEW! SUBMIT YOUR BLOG POST FOR NARRATION: https://webcamipodcast.com

Posted on WebCamiCafe.com on August 29th, 2023

In this episode, I recap my experience at WordCamp US 2023.Despite moments of exhaustion, the event left me with a deep appreciation for the WordPress community and insights that extend beyond professional growth, showcasing the event's power to transform perspectives on life and career.

The original post can be found here: https://webcamicafe.com/my-unforgettable-journey-at-wordcamp-us-2023/

Transcript of Cami's Commentary:

I've been home for over two days, and WordCamp remains fresh in my mind. The experience was surreal; reuniting with friends I only see during these events is always special. However, this WordCamp was unique. For the first time, I found myself torn between the demands of my job and the allure of the conference.

There were moments when I felt a pang of longing for home. The mental gymnastics of switching between my responsibilities as a service provider and just enjoying WordCamp was daunting. At times, the impending backlog of emails and requests loomed over me, casting a shadow over my WordCamp experience.

But then, clarity struck. My clients take breaks, so why shouldn't I? While WordCamp isn’t a beach getaway, it’s a cherished annual reunion, reminiscent of a high school gathering, but infinitely more rewarding.

As a business owner, it's not just about having the right to attend WordCamp; it's about deserving time off. Whether you’re a solo entrepreneur or part of a compact team, it's vital to recharge, pursue passions, and remember: we all need a breather. For me, that's WordCamp.

Lastly, a huge shout-out to GoDaddy. Attending WordCamp 2018 as their inaugural GoDaddy Pro ambassador was a turning point for me. While that chapter has ended, my gratitude for GoDaddy remains endless. Their invitation ignited my enduring passion for WordCamps, and for that, I'm eternally grateful.

Join my Facebook Group: ⁠https://www.facebook.com/groups/webcamicafe/⁠

To view my business website, visit: ⁠https://webcami.com/⁠

NEW! SUBMIT YOUR BLOG POST FOR NARRATION: ⁠https://webcamipodcast.com⁠

Posted on poststatus.com on September 15, 2022.

In this episode, Michelle Frechette shares her experience at WCUS 2022, highlighting the challenges she faced due to disability and accessibility issues. Despite having a good time and connecting with many helpful individuals, Michelle had to overcome obstacles just to attend. In true Michelle form, she turned it into a blog post filled with great suggestions for event organizers in the WordPress space.

About the Author: Dubbed "The busiest woman in WordPress" by Matt Mullenweg at WCUS 2022, Michelle Frechette is the Director of Community Engagement for StellarWP at Liquid Web. Beyond her primary role, Michelle wears many hats: She serves up insights as the Podcast Barista at WPCoffeeTalk.com, champions diversity as the co-founder of underrepresentedintech.com, created both wpcareerpages.com and wpspeakers.com. Her leadership extends as the president of BigOrangeHeart.org's board, and she's a pivotal figure at PostStatus.com as the Director of Community Relations and contributor. Additional podcasting contributions include co-hosting Underrepresented in Tech, WPMotivate and This Week in WordPress. An author, business coach, and sought-after speaker at WordPress events, she resides near Rochester, NY, capturing its beauty through her nature photography. Dive deeper into her world at meetmichelle.online .

Transcript of Cami's Commentary: I've finally started reading other people's blog posts on my podcast. It feels only right to kick this off with a post from my friend, Michelle Frechette. As I prepare to attend WordCamp US tomorrow, the anticipation is undeniable. And thanks to Michelle, I have a new perspective on what to look for when I arrive.

Last year at WordCamp US in San Diego I was initially captivated by the retro charm of the resort I stayed in. It felt like a nostalgic journey back in time. However, I hadn't considered the practical challenges it presented. After a lobby encounter with Michelle, I realized how difficult it had been for her to navigate the place and have her basic needs met, like getting in and out of a public bathroom. That night, I observed my room with a fresh perspective. Even without any disabilities, certain areas, like the bathroom, were unbelievably challenging to access. It reminded me of the time I broke my ankle in 2019 and struggled with movement using a knee scooter. Suddenly, the allure of the hotel dimmed.

This reflection serves as a reminder. As we head to WordCamp this year, let's remain vigilant and empathetic towards our fellow attendees. Let's strive to view situations from their perspectives and offer assistance when needed. Michelle Frechette embodies the spirit of community within WordPress. Her advocacy for those who need a voice is commendable. I'm committed to supporting anyone in need at WordCamp, and I encourage everyone to do the same.

I'm looking forward to seeing you all this week and can't wait to enjoy WordCamp together!

Join my Facebook Group: https://www.facebook.com/groups/webcamicafe/

To view my business website, visit: https://webcami.com/

NEW! SUBMIT YOUR BLOG POST FOR NARRATION: https://webcamipodcast.com