In this episode, Alora interviews Jesse from Ink Pot Creative to discuss the intricacies of SEO and blogging for wedding photographers. Jesse provides invaluable tips on keyword research, crafting compelling blog content, and leveraging venue-specific posts to attract ideal clients. The conversation also explores common misconceptions about SEO, the balance between visuals and text in blog posts, and the importance of creating long-term, impactful content. Whether you're new to blogging or looking to refine your strategy, this episode offers actionable insights to improve your online presence.
00:00 Introduction and Guest Welcome
00:21 Rapid Fire Questions
01:23 Favorite Business Book and Travel Dreams
03:33 Non-Negotiable Life and Business Rules
05:44 Dealing with Stress and Client Feedback
07:59 The Journey of Ink Pot Creative
12:08 The Power of Blogging for Business
12:45 Common Misconceptions About Blogging
17:35 The Importance of Keywords in Blogging
17:56 Weak vs. Strong Keywords for Photographers
18:33 Choosing the Right Venue for Your Wedding
19:23 Balancing Personal Stories with SEO
20:41 The Importance of Venue-Focused Content
22:20 SEO Strategies for Photographers
23:23 Getting Started with SEO and Blogging
26:30 Effective Blogging Techniques
33:52 Final Tips and Encouragement
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