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How can social media be your secret weapon to success in commercial real estate?

In this insightful conversation, Yonah sits down with Carson Baird, a commercial real estate professional and social media strategist based in Southwest Florida. Carson shares his unconventional journey from tech sales to a flourishing career in real estate, where he leverages social media to build meaningful connections and close million-dollar deals. Along the way, he opens up about the personal growth fatherhood has brought, the lessons learned from a challenging project, and the power of being consistent and genuine on LinkedIn. 

[00:01 - 08:00] The Entrepreneurial Spirit

• Carson’s upbringing in a family business and the early influence of real estate
• Transitioning from corporate roles to commercial real estate
• Lessons from his father’s entrepreneurial journey

[08:01 - 16:34] Hard Lessons in Real Estate

• Carson recounts a difficult deal involving zoning regulations and legal battles
• The importance of knowing when to walk away
• Valuable takeaways from "life seminars."

[16:35 - 24:47] Social Media: A Modern Rainmaker

• How Carson uses LinkedIn to create warm connections
• The shift from traditional sales methods to content-driven engagement
• Generating leads and deals through strategic posting

[24:48 - 32:56] Market Insights in Southwest Florida

• Analyzing the current state of the industrial, office, and multifamily sectors
• The impact of Hurricane Ian on the local real estate market
• Predictions for the market moving into 2025

[32:57 - 40:14] Defining Success

• Carson reflects on the true meaning of success in light of fatherhood
• Balancing professional ambition with being a present family man
• Advice for young professionals on building connections authentically

Connect with Carson:

Website: https://lqcre.com/carson-baird/

LinkedIn: https://www.linkedin.com/in/carsoncre/

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Tweetable Quotes:

"Social media is about chumming the water—create consistent content to attract attention and strike when the time is right." - Carson Baird

"The best marketing isn’t just about ads; it’s about being top of mind and offering value without asking for anything in return." – Carson Baird

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What makes Omaha a hidden gem for real estate investments?

Seth Campbell, a veteran commercial real estate broker, shares his journey from a 20-year career at CBRE to launching his own brokerage firm in Omaha, Nebraska. Seth dives into the unique characteristics of Omaha's real estate market, his family's multi-generational involvement in property investment, and his passion for supporting local businesses. This episode offers an insider's perspective on building a legacy, navigating market fluctuations, and finding success through community-oriented investments.

[00:01 - 06:00] From Corporate Giant to Local Champion

• Transition from 20-year CBRE career to independent brokerage
• Family legacy spanning three generations in real estate
• Focus shift to serving local Omaha businesses and investors

[06:01 - 12:27] The Entrepreneurial Leap

• Renewed enthusiasm from owning a brokerage
• Managing both brokerage and family property portfolio
• Balance between corporate experience and local market focus

[12:28 - 18:34] Omaha's Market Dynamics

• Consistent 2-3% industrial vacancy rate
• Higher cap rates compared to coastal markets
• Steady growth pattern with data center expansion

[18:35 - 24:48] City Evolution and Growth

• Integration of historical architecture with modern development
• Strategic focus on retaining young professionals
• Impact of Warren Buffett's presence on local market

[24:49 - 30:49] Success Beyond Numbers

• Personal challenges in early brokerage career
• Importance of resilience in commission-based work
• Definition of success centered on family provision

Connect with Seth:

Website: https://campbelldana.com/

LinkedIn: https://www.linkedin.com/company/campbell-dana-commercial-real-estate/

Instagram: https://www.instagram.com/campbelldanacre/

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Tweetable Quotes:

“Every gray hair is another year of wisdom.” - Seth Campbell

“Omaha isn’t flashy, but it’s a stable, steady investment for those who value consistency.” - Seth Campbell

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What if the only thing holding you back from success was your mindset?

In this episode, Chris Schwagerl, a performance psychologist and real estate investor, shares his remarkable journey from working multiple low-paying jobs to building a thriving real estate portfolio and becoming a trusted mindset coach for syndicators. They dive deep into the power of mindset, overcoming limiting beliefs, and Chris’s unique STARS Method for transforming your mental approach to success. Chris also discusses how syndicators can leverage their personal growth to connect with investors and overcome professional obstacles. Tune in to uncover actionable strategies for unlocking your potential and building a network that fuels success.

[00:01 - 07:29] Let's Get You Investable

• Mindset is the foundation for success in syndication
• Difficult conversations can open doors to opportunities
• Confidence stems from preparation and clarity of purpose

[07:30 - 14:43] A Psychologist’s Journey to Real Estate

• Frustration can be a powerful motivator for change
• Small actions, like buying a duplex, can lead to big opportunities
• Financial independence starts with changing your beliefs about money

[14:44 - 21:35] The STARS Method: Reprogramming Your Mind

• Study and understand your unique identity
• Tear apart limiting beliefs by examining their origins
• Reimagine your potential through visualization and affirmations

[21:36 - 29:30] Building Resilience and Embracing Vulnerability

• Your network significantly influences your net worth
• Vulnerability fosters meaningful connections
• Rejection is part of growth and should not deter action

[290:31 - 36:24] Investing in Your Greatest Asset: Yourself

• Mental resilience is essential for long-term success
• Focus on personal growth before over-investing in external systems
• Syndicators should prioritize authenticity to attract investors

Connect with Chris:

LinkedIn: https://www.linkedin.com/in/chris-schwagerl/

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Tweetable Quotes:

"Your brain is your biggest tool—leverage it." – Chris Schwagerl

"Investors don’t invest in a pitch; they invest in you." – Chris Schwagerl

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What does it take to truly build meaningful professional relationships in real estate and beyond?

In this episode, Tayler Tibbitts, a seasoned real estate attorney and leader in the title insurance and escrow industry, shares his unconventional journey from law school to managing operations for Fidelity National Title in Idaho, providing insights into the nuances of title insurance, networking strategies, and personal growth. Tayler and Yonah also delve into the impact of social media, the challenges of working in a fast-paced industry, and how focusing on relationships, not transactions, paves the way for success.

[00:01 - 07:23] Welcome Tayler Tibbitts

• Introduction to Tayler’s journey into real estate law
• Transitioning from civil litigation to title insurance
• Developing a commercial department in Boise, Idaho

[07:24 - 14:50] Demystifying Title Insurance

• Explaining the role of title insurance and escrow in real estate transactions
• Historical evolution from attorney opinions to title insurance policies
• Why the claims rate in title insurance is uniquely low

[14:49 - 21:21] Networking with Purpose

• Tayler’s strategies for building a professional network
• The importance of adding value to relationships
• Tips on fostering connections through shared interests and trust

[21:22 - 28:17] Leveraging Social Media for Networking

• How LinkedIn fosters professional connections
• Using social media to maintain visibility and relationships
• Avoiding transactional approaches in digital outreach

[28:18 - 33:30] Lessons from Leadership

• Tayler’s biggest lessons from running a title operation
• The importance of time freedom in defining personal success
• Balancing long-term relationships with professional growth

Connect with Tayler:

LinkedIn: https://www.linkedin.com/in/taylerwtibbitts/

Instagram: https://www.instagram.com/taylerwtibbitts/ 

X: https://x.com/TaylerWTibbitts 

LEAVE A 5-STAR REVIEW by clicking this link.

WHERE CAN I LEARN MORE?

Be sure to follow me on the below platforms:

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None of this could be possible without the awesome team at Buzzsprout. They make it easy to get your show listed on every major podcast platform.

Tweetable Quotes:

"A network is great, but if you're not adding value to people's lives, it’s meaningless." – Tayler Tibbitts

"Title insurance is like any other insurance; it’s there to protect you from risks, no matter how unlikely they seem." – Tayler Tibbitts

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Are you prepared to navigate the fine line between ambition and experience in the world of real estate investing?

In this episode, Yonah hosts Alix Kogan, founder of Ashland Capital, for a deep dive into the realities of real estate investing. Alix shares his journey from teaching to building a successful real estate and lending business, emphasizing the importance of due diligence, calculated risk-taking, and the lessons learned from two decades of market experience. The conversation explores the rise of private credit funds, the challenges posed by interest rates, and the value of staying disciplined in a volatile market. 

[00:01 - 06:19] Mindset vs. Mastery: The Real Estate Dilemma

• Challenges with newcomers cutting corners in syndication
• The pitfalls of relying solely on mindset without experience
• Insights on being a good steward of investor capital

[06:20 - 12:23] From Building Homes to Managing Millions

• Alix's early ventures in high-end design and speculative projects
• Transitioning from small assets to managing large portfolios
• Lessons from selling a construction business and focusing on scalable investments

[12:24 - 18:40] Strategizing Through Market Shifts

• Why Ashland Capital paused acquisitions during uncertain market conditions
• The advantages of waiting for pricing and cap rate adjustments
• Adapting to investor needs with private credit funds

[18:41 - 24:49] The Rise of Private Credit Funds

• Lending opportunities across fix-and-flips, preferred equity, and small business credit
• Benefits of quick execution and securitized loans
• Balancing risk and reward with diversified lending strategies

[24:50 - 30:33] A Healthier Market Ahead?

• The evolving landscape of real estate transactions and syndications
• Why discipline and specialization outperform diversification in uncertain times
• Predictions for market stabilization and future opportunities

Connect with Alix:

LinkedIn: https://www.linkedin.com/in/alix-kogan-54113812/

LEAVE A 5-STAR REVIEW by clicking this link.

WHERE CAN I LEARN MORE?

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Tweetable Quotes:

"Too many people think mindset alone is enough, but experience and education are what truly sustain long-term success." – Alix Kogan

"Real estate doesn’t have to be in your backyard—it’s about managing assets effectively, no matter the location." – Alix Kogan

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How do relationships and mindset shape success in the competitive world of commercial real estate?

In this episode of Weiss Advice, Yonah speaks with commercial real estate veteran Ken Ashley, who brings years of experience and wisdom from his extensive career. Ken shares his journey from humble beginnings in the industry to becoming a leader who values relationship-building, mental resilience, and community engagement. Through personal anecdotes and practical insights, Ken discusses the power of gratitude, the importance of focusing on others, and how to maintain a growth-oriented mindset in the face of challenges. 

[00:01 - 06:18] The Road to Real Estate

• Ken's start in real estate, inspired by a chance encounter
• The impact of mentorship and the value of a helping hand
• Balancing personal challenges with professional goals

[06:19 - 12:25] Mastering Relationship-Building

• The 70-30 rule: How focusing on others fosters connections
• The McKay 66 principle: Remembering details that matter to people
• The importance of active listening and reading body language

[12:26 - 18:08] Influence and Social Media in Real Estate

• The creation of the CREI List during COVID-19
• Networking in the digital age and its long-term impact
• The "abundance mentality" as a key to career growth

[18:09 - 24:58] Mental Health and Maintaining Perspective

• The “golf ball” metaphor for balancing blessings and challenges
• The role of gratitude in personal and professional life
• Prioritizing mental wellness as a foundation for success

[24:59 - 31:54] Giving Back to the Community

• Engaging in local communities and finding purpose outside of work
• How community work opens unexpected doors in business
• Practical advice on getting involved with non-profit boards and fundraising

Connect with Ken:

LinkedIn: https://www.linkedin.com/in/kenashleyatlanta

Instagram: https://www.instagram.com/kenashley/?hl=en

LEAVE A 5-STAR REVIEW by clicking this link.

WHERE CAN I LEARN MORE?

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None of this could be possible without the awesome team at Buzzsprout. They make it easy to get your show listed on every major podcast platform.

Tweetable Quotes:

“People generally don’t care what you know; they care about what you know about them.” - Ken Ashley

“The abundance mentality is, in fact, the cheat code for a happy life.” - Ken Ashley

“Your success is about perspective—seeing both the blessings and challenges in balance.” - Ken Ashley

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What if the biggest leap in your financial journey isn’t just about numbers, but about the people and principles you surround yourself with?

In this episode, multifamily real estate investor Annette Hemmert shares how a mastermind group and faith-driven principles transformed her life and investment approach. She discusses her path from limited to general partner, the mindset shifts involved, and how Thou Shall Prosper reshaped her view on business and community.

[00:01 - 07:45] A Diverse Journey Begins

• Annette discusses her Texas roots and corporate sales background
• Explains how her family’s financial goals sparked interest in real estate
• The importance of pursuing passive income and tax efficiency

[07:46 - 14:54] Masterminds and Mentors

• Shares her discovery of real estate through influencers
• The game-changing impact of joining a Texas-based real estate mastermind
• Benefits of learning from experienced investors

[14:55 - 21:50] The Leap into Real Estate

• Transition from limited partner to general partner in real estate investments
• Challenges and rewards of stewarding others' financial investments
• Insights on managing investor expectations

[21:51 - 28:31] Wealth and Values from ‘Thou Shall Prosper’

• Discusses how the book Thou Shall Prosper reshaped her views on wealth
• Values-based approach to business success inspired by biblical principles
• Insights on balancing personal growth with business ethics

[28:32 - 35:14] Community Connection and Strategic Moves

• How relocating to downtown San Antonio boosted her business network
• The value of connecting with others in person and online
• Leveraging social media to broaden investment opportunities

Connect with Annette:

Email: [email protected]

LinkedIn:  linkedin.com/in/annette-hemmert-8a342198

Instagram: https://www.instagram.com/covenant_capitaltx/

LEAVE A 5-STAR REVIEW by clicking this link.

WHERE CAN I LEARN MORE?

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None of this could be possible without the awesome team at Buzzsprout. They make it easy to get your show listed on every major podcast platform.

Tweetable Quotes:

"The fastest way to grow is to pay for the skills that you need." – Annette Hemmert

"There’s so much to learn about God and what he wants for you and how to set up your business in a way that it’ll thrive." – Annette Hemmert

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How does one transition from managing small apartment buildings to influencing multi-million dollar real estate investments?

In this episode, Adam Dunn, a seasoned real estate broker specializing in multi-housing investment sales and advisory, takes us through his 16-year journey from entry-level property management to brokering complex, high-stakes real estate deals. He shares insights into his industry transition, challenges with managing distressed properties, the difference between private and institutional investments, and how his work has enabled him to impact communities and clients alike. Adam’s story is filled with lessons on resilience, adaptability, and the value of informed decision-making in real estate.

[00:01 - 07:36] From Property Management to Investment Sales

• Adam’s career journey from property management to a brokerage
• Managing a property with challenging occupancy and financial issues
• Building a reputation as a “fixer” of underperforming properties

[07:37 - 14:19] Transition to Institutional Brokerage

• Moving from private to institutional real estate and its unique demands
• Saving money to transition into a commission-only brokerage career
• Learning how institutional clients rely heavily on data and risk management

[14:20 - 21:25] Private vs. Institutional Clients: A Relationship Game

• The dynamics of working with private families versus large institutions
• How long-term relationships and trust play a critical role in real estate
• Leveraging data-driven insights to serve both private and institutional clients 

[21:26 - 28:36] Balancing Brokerage with Passive Investments

• Adam’s decision to invest passively as an LP, avoiding conflicts of interest
• The importance of aligning with trusted sponsors for passive investments
• The benefits of contributing to real estate without direct ownership

[28:37 - 36:41] Defining Success Through Work-Life Balance

• Balancing a demanding career with family life and presence
• Shifts in perspective on success brought by COVID-19
• Success as providing generational wealth and quality time with family

Connect with Adam:

Email: [email protected]

LinkedIn: https://www.linkedin.com/in/adamdunncre

Instagram:https://www.instagram.com/adamdunncre/ 

LEAVE A 5-STAR REVIEW by clicking this link.

WHERE CAN I LEARN MORE?

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None of this could be possible without the awesome team at Buzzsprout. They make it easy to get your show listed on every major podcast platform.

Tweetable Quote:

"In real estate, it's not about transactions, it’s about relationships and actionable intelligence." - Adam Dunn

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How can embracing the digital age fundamentally transform traditional careers and the journey towards entrepreneurship? In this episode of Weiss Advice, Yonah delves into the remarkable journey of Michael Huseby, a visionary real estate investment attorney who leveraged the power of social media to redefine his career and establish his law firm. Through candid conversations, they explore the evolution of Michael's career, from traditional legal practices to pioneering in the digital space, his battle with a life-changing disease, and how these experiences shaped his approach to business, risk, and life itself. This episode is a testament to resilience, innovation, and the transformative potential of embracing change and technology.

[00:01 - 05:16] The Digital Catalyst

• Michael's strategic use of Twitter to grow his law practice
• The importance of social media in modern business development
• Transitioning from traditional law firm environments to entrepreneurship

[05:17 - 10:32] Navigating Life's Curveballs

• Michael's personal journey with a progressive eye disease
• The impact of personal challenges on professional decisions
• Embracing adversity to fuel determination and innovation

[10:33 - 15:25] Building Bridges in Real Estate

• Michael's niche in real estate syndications and investment funds
• The significance of educating clients on complex legal matters
• The role of expertise in fostering client trust and business growth

[15:26 - 20:45] Community and Connection

• The value of in-person meetings fostered through online connections
• Real estate community dynamics on social media platforms
• Building a network of clients, business partners, and friends

[20:46 - 29:25] Vision for the Future

• Strategic planning in the face of uncertainty due to Michael's vision impairment
• The importance of creating a sustainable and adaptable business model
• Leveraging digital platforms for continuous learning and community support

Connect with Michael:

Twitter: https://twitter.com/investing_law

LinkedIn: https://www.linkedin.com/in/michael-bjorn-huseby/

Instagram: www.instagram.com/commercial_in_nashville/?hl=en

YouTube: https://www.youtube.com/@TheInvestmentsLawyer

LEAVE A 5-STAR REVIEW by clicking this link.

WHERE CAN I LEARN MORE?

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None of this could be possible without the awesome team at Buzzsprout. They make it easy to get your show listed on every major podcast platform.

Tweetable Quotes:

"Twitter fundamentally changed my life and the way I do business." - Michael Huseby

"Everybody has their thing; it's about how you adapt and overcome." - Michael Huseby

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What is the one critical factor that can make or break your success as a passive real estate investor? 

In this episode, Yonah sits down with the multi-talented K Trevor Thompson, a man with a diverse background spanning from working at Ripley's Believe It or Not to opening 46 iFly Indoor Skydiving locations. He shares his journey into real estate investing, emphasizing the importance of the "who" over the "what" when it comes to choosing the right investment opportunities. Trevor discusses the power of diversification, the lessons learned from deals that didn't go as planned, and the importance of setting ambitious goals. 

[00:01 - 06:08] From Guinness World Records to Real Estate

• Trevor's diverse career background
• The importance of taking action on inspiration, rather than just being inspired
• Trevor's transition into real estate investing after reading Rich Dad, Poor Dad

[06:09 - 13:55] The Power of Passive Investing

• The importance of the "who" over the "what" when choosing investment opportunities
• Diversifying investments across different asset classes, locations, and risk levels
• The benefits of investing in deals with preferred payments and waterfalls

[13:56 - 20:22] The Eighth Wonder of the World

• The power of compounding investments over time
• The importance of staying in a W2 job while growing wealth
• The benefits of having a supportive partner on your real estate journey

[20:23 - 26:00] Lessons Learned from Deals Gone Wrong

• The impact of rapidly increasing interest rates on real estate deals
• The importance of adequate reserves and fixed debt in mitigating risk
• The value of experienced and skilled asset management teams

[26:01 - 32:27] The Key to Success in Real Estate Investing

• The importance of setting ambitious goals
• How to help people reach financial independence through real estate investing
• The value of sharing knowledge and inspiring others to take action in their investment journey

Connect with Trevor:

LinkedIn: https://www.linkedin.com/in/ktrevorthompson/

Instagram: https://www.instagram.com/kttniagarainvestment/ 

Facebook: http://www.facebook.com/groups/earnandlearnwithrealestateinvesting/

LEAVE A 5-STAR REVIEW by clicking this link.

WHERE CAN I LEARN MORE?

Be sure to follow me on the below platforms:

Subscribe to the podcast on Apple, Spotify, Google, or Stitcher.

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None of this could be possible without the awesome team at Buzzsprout. They make it easy to get your show listed on every major podcast platform.

Tweetable Quote:

"I think the biggest lesson I've learned in life is the who is way more important than the what." - K. Trevor Thompson

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