Fiber-maxxing. It's the latest social-media craze among food and fitness influencers. What is it? Why is it absurd? But also, why does it touch on something very important?

We're Bruce Weinstein & Mark Scarbrough, authors of over three dozen cookbooks (plus Bruce's knitting books and Mark's memoir). Food and cooking are our passions. We're so happy to be able to share that with you.

If you'd like to see our latest cookbook, COLD CANNING, please check it out at this link.

Here are the segments for this episode of COOKING WITH BRUCE & MARK:

[01:19] Our one-minute cooking tip: how to make better chimichurri!

[03:33] The latest social-media craze: fiber-maxxing. What is it? And why is fiber important?

[17:55] What’s making us happy in food this week? Summer corn and Bruce's wild take on chili crisp.