In this episode of Take-Away with Sam Oches, Sam talks with the CEO of $11 billion burger chain Wendy’s. Penegor shares how Wendy’s digital strategy is already paying massive dividends across the system and how breakfast — which launched just one week before the beginning of the pandemic in March 2020 — has been key to so much of the brand’s growth.

In this conversation, you’ll find out why: 

• Mobile ordering is a huge win for the major QSRs
• There’s always some white space out there for bigger chains, no matter their reach
• Investing in digital requires a complete ecosystem built around convenience
• The more consumers ordering digitally, the better
• Value’s all relative in the midst of inflation

Have feedback or ideas for Take-Away? Email Sam at [email protected].