What does AI really mean for CPG?

🚀 In this medley episode, leaders from L'Oréal, Tesco Media, Shalion, Vizit, and Pentalog share how they're using AI to transform retail media, shopper insights, and digital commerce.

🔥 Key Insights

• AI as an "employee," not just a tool

• Rise of agentic systems for end-to-end problem solving

• Smarter shopper segmentation across D2C, retailers & publishers

• L'Oréal's One Consumer project → building unified IDs through clean rooms

• Collaboration over silos: collectively creating value with partners

🎤 Featuring: Jack Lindberg – Shalion

Andreas Reiffen – Pentaleap

Florian Clemens – Tesco Media

Jehan Hamedi – Vizit

Glenn Cloarec – L'Oréal

👉 Watch the full episode on your preferred channels:

🎧 Spotify: https://lnkd.in/gE5NsjHz

📲 Apple Podcasts: https://lnkd.in/gsnTeCji

🎵 Amazon Music: https://lnkd.in/g2jq3R4U

📺 YouTube: https://lnkd.in/gniwpKhj

🌐 Learn more at: https://www.ecommert.ai/