So often we focus on how our website looks, but not how it functions. Specifically, a lot of small nonprofits we come across don’t understand how to get found online. That’s where SEO is crucial. SEO, or Search Engine Optimization, helps your website show up in the search results on Google, Yahoo, Bing and other search engines. In this episode, digital media specialist Rachel Di Martino, founder of Geek Unicorn breaks down what SEO is, what audience clues to look for and steps you can take to get that top result on search engines! <a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/208666/open_sms">Liked this episode? Have an idea? Send us a text HERE :)</a><a rel="payment" href="https://www.buzzsprout.com/208666/support">Support the show</a>

So often we focus on how our website looks, but not how it functions. Specifically, a lot of small nonprofits we come across don’t understand how to get found online. That’s where SEO is crucial. SEO, or Search Engine Optimization, helps your website show up in the search results on Google, Yahoo, Bing and other search engines. In this episode, digital media specialist Rachel Di Martino, founder of Geek Unicorn breaks down what SEO is, what audience clues to look for and steps you can take to get that top result on search engines! Liked this episode? Have an idea? Send us a text HERE :) Support the show

So often we focus on how our website looks, but not how it functions. Specifically, a lot of small nonprofits we come across don’t understand how to get found online.&nbsp;That’s where SEO is crucial. SEO, or Search Engine Optimization, helps your website show up in the search results on Google, Yahoo, Bing and other search engines. In this episode, digital media specialist Rachel Di Martino, founder of Geek Unicorn breaks down what SEO is, what audience clues to look for and steps you can take to get that top result on search engines! <a href="https://www.buzzsprout.com/twilio/text_messages/208666/open_sms" rel="noopener noreferrer">Liked this episode? Have an idea? Send us a text HERE :)</a><a href="https://www.buzzsprout.com/208666/support" rel="noopener noreferrer">Support the show</a>

what is SEO and how to get it right with Rachel Di Martino

Welcome to Small Nonprofit, the podcast designed for leaders, fundraisers, and advocates in the nonprofit sector who want to create real change. We provide small nonprofit organizations with strategies to enhance their fundraising campaigns, improve nonprofit governance, and implement ethical fundraising practices that resonate with today’s values-driven donors.&nbsp; Hosted by an experienced nonprofit consultant, Maria Rio, this show delves into the unique challenges of nonprofit fundraising and community-centric fundraising, providing tools for donor engagement and major gifts fundraising. 👤 Who Should Listen? This podcast is perfect for anyone involved in a small nonprofit seeking practical advice on fundraising strategy, nonprofit leadership, and board accountability. Whether you're looking for innovative fundraising ideas for nonprofit organizations or trying to create an impact measurement framework that demonstrates your organization’s value, Small Nonprofit is here to guide you. 🎤 Core Topics We Cover Community-Centric Fundraising: Learn how ethical fundraising practices can strengthen donor relationships, enhance donor engagement, and align your organization with values-based major giving principles. We’ll help you shift from a donor-centric model to one that prioritizes the community. Systemic Change and Governance: From participatory budgeting to nonprofit board of directors best practices, we explore how to navigate the nonprofit industrial complex and embrace structures that foster diversity in nonprofit leadership and board accountability. Preventing Nonprofit Burnout: Tackle topics such as nonprofit burnout prevention and learn how to cultivate a healthy, anti-oppressive work culture that supports your team’s well-being. Nonprofit Storytelling: Understand how to measure your nonprofit’s effectiveness through nonprofit impact measurement strategies and leverage nonprofit storytelling to create compelling narratives that attract donors. 📣 Engaging Conversations and Real-World Advice In each episode, we bring you insights from experts in fundraising consulting, nonprofit grant writing, and capital campaign strategies. From interviews with fractional fundraisers and major gift officers to deep dives on fundraising tips and innovative fundraising ideas, we offer actionable advice that you can implement immediately to strengthen your organization’s impact. 💰 Learn How to Build a Sustainable Nonprofit Every nonprofit leader faces the challenge of achieving financial sustainability. Our episodes address critical fundraising strategies for nonprofit organizations, providing insights on volunteer management, capacity building, and nonprofit marketing strategy. Gain access to tools that help you execute successful fundraising campaigns and build a foundation for long-term growth. 🤝 Join the Movement for Systemic Change At The Small Nonprofit, we’re committed to transforming the nonprofit sector from the ground up. Our focus on systemic change and community-centric fundraising aligns with our mission to support nonprofits in creating equitable, sustainable communities. By addressing topics like values-based decision making and nonprofit transparency, we’re working to build a more ethical, inclusive sector. ❤️ Stay Connected Subscribe to Small Nonprofit on Apple Podcasts, Spotify, YouTube, or your preferred podcast platform. Don’t miss an episode as we explore everything from fundraising tips to nonprofit social media strategy, and learn how you can become a stronger advocate for your organization’s mission.

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Welcome to Small Nonprofit, the podcast designed for leaders, fundraisers, and advocates in the nonprofit sector who want to create real change. We provide small nonprofit organizations with strategies to enhance their fundraising campaigns, improve nonprofit governance, and implement ethical fundraising practices that resonate with today’s values-driven donors.  Hosted by an experienced nonprofit consultant, Maria Rio, this show delves into the unique challenges of nonprofit fundraising and community-centric fundraising, providing tools for donor engagement and major gifts fundraising. 👤 Who Should Listen? This podcast is perfect for anyone involved in a small nonprofit seeking practical advice on fundraising strategy, nonprofit leadership, and board accountability. Whether you're looking for innovative fundraising ideas for nonprofit organizations or trying to create an impact measurement framework that demonstrates your organization’s value, Small Nonprofit is here to guide you. 🎤 Core Topics We Cover Community-Centric Fundraising: Learn how ethical fundraising practices can strengthen donor relationships, enhance donor engagement, and align your organization with values-based major giving principles. We’ll help you shift from a donor-centric model to one that prioritizes the community. Systemic Change and Governance: From participatory budgeting to nonprofit board of directors best practices, we explore how to navigate the nonprofit industrial complex and embrace structures that foster diversity in nonprofit leadership and board accountability. Preventing Nonprofit Burnout: Tackle topics such as nonprofit burnout prevention and learn how to cultivate a healthy, anti-oppressive work culture that supports your team’s well-being. Nonprofit Storytelling: Understand how to measure your nonprofit’s effectiveness through nonprofit impact measurement strategies and leverage nonprofit storytelling to create compelling narratives that attract donors. 📣 Engaging Conversations and Real-World Advice In each episode, we bring you insights from experts in fundraising consulting, nonprofit grant writing, and capital campaign strategies. From interviews with fractional fundraisers and major gift officers to deep dives on fundraising tips and innovative fundraising ideas, we offer actionable advice that you can implement immediately to strengthen your organization’s impact. 💰 Learn How to Build a Sustainable Nonprofit Every nonprofit leader faces the challenge of achieving financial sustainability. Our episodes address critical fundraising strategies for nonprofit organizations, providing insights on volunteer management, capacity building, and nonprofit marketing strategy. Gain access to tools that help you execute successful fundraising campaigns and build a foundation for long-term growth. 🤝 Join the Movement for Systemic Change At The Small Nonprofit, we’re committed to transforming the nonprofit sector from the ground up. Our focus on systemic change and community-centric fundraising aligns with our mission to support nonprofits in creating equitable, sustainable communities. By addressing topics like values-based decision making and nonprofit transparency, we’re working to build a more ethical, inclusive sector. ❤️ Stay Connected Subscribe to Small Nonprofit on Apple Podcasts, Spotify, YouTube, or your preferred podcast platform. Don’t miss an episode as we explore everything from fundraising tips to nonprofit social media strategy, and learn how you can become a stronger advocate for your organization’s mission.

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what is SEO and how to get it right with Rachel Di Martino

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