Ecommerce Braintrust

What Retailers Think About Instacart (and What That Means for Brands)


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The relationship between grocery retailers in particular and Instacart had not been discussed much until 2021, and we'll get into some of the recent developments there. In this episode, we're joined by Karen Short from Barclays Investment Bank to discuss her team's research findings of data and insights and how the relationship between Instacart and retailers currently works, and what needs to change for the two sides to have a productive, sustainable relationship.

Karen Short joined Barclays in July 2016 as a Managing Director and Senior Equity Research Analyst following the Food and Staples Retailing industry. Prior to Barclays, she was with Deutsche Bank where she covered the same sector. Karen started her equity research career in 1999 at Lehman Brothers and now has more than 20 years of equity research experience covering the sector.

MENTIONED IN THIS EPISODE

Connect with Kiri Masters

Connect with Karen Short

Learn more about Bobsled Marketing

Learn more about Barclays

Sign up for updates about new book Instacart for CMOs

Pre-order Kindle version now on Amazon

 

 

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Ecommerce BraintrustBy Julie Spear

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