Today’s consumers are evolving fast—are you keeping up? In this episode, retail strategist Linda Johansen-James (behind global campaigns for Coca-Cola, Marvel, and the NFL) reveals the real-time trends shaping buying behavior and how brands must adapt to survive.

From in-store innovation to AI-powered personalization, Linda shares what smart businesses are doing right now to engage modern consumers—and what mistakes are costing others dearly.

✅ What You’ll Learn: • What today’s consumers really want (and what they don’t) • How AI is reshaping the buyer experience • Retail strategies that work in 2025 and beyond • Why personalization is the new brand loyalty Whether you run an online store, a brick-and-mortar, or both—this episode will help you future-proof your business and lead with clarity.

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