The Tradie Show

What’s V.A.K? The Secret Sauce to Converting More Customers


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WOW! .. I can’t believe we’re on the downhill run to Christmas!  It’s that time of year when many trade business owners pressure themselves to finish the year on a strong note, for the inevitable slow down over the holiday season. 

If that sounds like you, listen along as we teach you the secret sauce to converting more prospects into PAYING customers.  

Many of us get caught up in the day-to-day and sometimes miss obvious opportunities to convert customers OR teams may not be using your upsell strategies in the best possible way.  

That’s where V.A.K. Principles come in and in today’s episode we’ll dive into the following: 

  • What does V.A.K. mean? 
  • Why should you care about V.A.K.?  
  • Good examples of V.A.K. in action.  

YOUR HOSTS: Andy and Angela Smith are co-founders of Lifestyle Tradie and authors of Start Up, Scale Up, Sell Up. We owned and operated our plumbing business, Dr Drip for over 20 years. Since 2009, we’ve been teaching trade business owners how to start up, scale up and sell up using a proven step-by-step formula we created after hitting rock bottom in business ourselves. We climbed out the hard way, learning our biggest lessons through expensive trial and error, but you don’t have to … Book in a free strategy session with Andy. In this session, you’ll smash out EXACTLY what you need to do next in your trade business to provide you with clarity and direction. CLICK HERE to save your spot now. 

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The Tradie ShowBy Lifestyle Tradie Group Pty Ltd - Business Podcast For Tradies Wanting To Scale Their Trade Business, Contractors and Construction


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