She Explores

When Nature Calls, SheFly has the Answer

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Shouldn't it be easier for women to use the bathroom outside? Shouldn't pants be made for female anatomy? The founders behind SheFly Apparel think so. They've reinvented pants for us to wear on the trail and elsewhere. Meet two of the three co-founders, Bianca Gonzalez and Charlotte Massey.

Women featured in this episode: Bianca Gonzalez and Charlotte Massey

Hosted by Gale Straub

In this episode you'll hear:

  • About Bianca's entrepreneurial philosophy, the acronym of which is appropriate: "PEE"
  • What SheFly Apparel is, and how it came to be
  • Why women need a solution for 'answering nature's call' outdoors
  • Why the current position of a fly on pants is antiquated and fitting for male anatomy rather than female (and how it's also pretty darn sexist)
  • The marketing challenges of spreading the word about a women's specific product that helps you go to the bathroom outside
  • How the founders have balanced college and post-college life with founding a business
  • Why SheFly Apparel hopes to revolutionize the pa(n)triarchy and what they have in store for the future

    • Head to She-Explores.com to meet us on our book tour!

    Sponsored by Ritual and EarlybirdCBD.com

    Join us in our She Explores Podcast Facebook Group

    Sponsor Websites and Codes

    • Head to Ritual.com/explore to get 10% off your first 3 months of vitamins
    • Head to EarlybirdCBD.com/explores and use code EXPLORES at checkout for 20% off your order

      • Resources

      • SheFly Apparel: Website
      • SheFly Apparel iFundWomen crowdfunding campaign
      • Kyle Wright: Portfolio
      • She Explores Book & Tour
      • She-Explores.com

        • Enjoy this episode? Rate us on Apple Podcasts or wherever you listen. It’ll help other people find us.

        Music is by Liam McNally, Lee Rosevere and Kai Engel using a Creative Commons Attribution license

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