Who Ya Know Show

Who Ya Know Show

By Trevor HoustonEducationSelf-Improvement
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Who Ya Know Show episodes

  • Dr. Jeremy Gartner | 90 30 10 Method for Landing Your Dream Job

    **About The Guest(s):**

    Dr. Jeremy Gartner is the founder of Career Propulsion, a platform that helps job seekers land their dream jobs using storytelling and unconventional marketing techniques. He has developed the 90 30 10 method, a roadmap for effective networking and connecting with people to find job opportunities.

    ​

    **Summary:**

    Dr. Jeremy Gartner introduces the 90 30 10 method, a roadmap for effective networking and finding job opportunities. He emphasizes the importance of connecting with people using video messaging, as it has a higher response rate compared to text messages. The 90 30 10 method involves sending 90 connection requests, 30 video messages, and speaking with at least 10 people to find two referrals for job interviews. Dr. Gartner encourages job seekers to step out of their comfort zones and try new approaches to stand out in the job market.

    ​

    **Key Takeaways:**

    1. The 90 30 ten method involves sending 90 connection requests, 30 video messages, and speaking with at least 10 people to find two referrals for job interviews.

    2. Video messages have a higher response rate (above 50%) compared to text messages (15%).

    3. Job seekers should make networking about the other person and their experiences, creating a relationship where they are willing to offer help.

    ​

    **Quotes:**

    - "When you send a video message, the response rate is above 50%." - Dr. Jeremy Gartner

    - "You have to make it about them. You cannot make it about yourself looking for a job." - Dr. Jeremy Gartner


    **Chapters:**

    (0:00:03) Introduction to the podcast and the importance of networking

    (0:01:09) Introducing the 90 30 ten method for effective networking

    (0:02:51) Explanation of the numbers in the 90 30 ten method

    (0:03:56) Sending 90 connection requests that are not personalized

    (0:06:32) Response rate for the 90 30 ten method using video messaging

    (0:07:45) The lack of adoption of video messaging in job seeking

    (0:08:17) The importance of courage and trying new methods

    (0:09:32) Overview of the Career Propulsion platform and training

    (0:10:50) Encouragement to try new methods and break the cycle

    (0:11:18) Final thoughts on going all in and being committed

    (0:11:14) Tod Stottlemyre' advice on going all in.

    (0:11:37) Shift in mindset when speaking with referrals.

    (0:12:21) Dr. Jeremy Gartner's website and course discount.


    Get in touch with Dr. Jeremy:

    👉⁠https://www.linkedin.com/in/jeremygartner/⁠

    Get in touch with Trevor Houston:

    👉 LinkedIn: ⁠https://www.linkedin.com/in/trevorhouston/⁠

    Get to know all things Who Ya Know:

    👉 ⁠https://linktr.ee/whoyaknow⁠

    Separately and independently from the WYK Show, Trevor Houston and Mark Elder are licensed financial professionals offering insurance and financial products through various carriers. For more info, visit 👉 ⁠https://www.ClearPathWealthStrategies.com/⁠

    14 min
  • Brian Clayton | The Secrets to Building a Successful Business

    About The Guest(s):
    Brian Clayton is the CEO of Greenpal, an innovative platform connecting homeowners with lawn care professionals. With over ten years of experience in the industry, Brian has successfully scaled Greenpal to a nationwide platform with over 300,000 users.


    Summary:
    Brian Clayton, CEO of Greenpal, shares his journey from startup to nationwide success. He discusses the challenges of entrepreneurship, the importance of resilience, and the need to continuously learn and adapt in the ever-changing business world. Brian also highlights the key steps and strategies he implemented to successfully scale his business and create a customer-centric culture.


    Key Takeaways:

    • Building a successful business takes time and perseverance. It took Greenpal four to five years to refine their platform and make it seamless for users.
    • Focus on one level at a time and celebrate small wins along the way. Each milestone achieved brings you closer to your ultimate goal.
    • Bootstrapping a business can be challenging, but it allows you to maintain control and focus on building a product that customers love.
    • As a founder, you get the company culture and enthusiasm you deserve. It's important to lead by example and continuously work on yourself to create a positive work environment.
    • Quotes:

      • "You get exactly the company culture you deserve, because it's a reflection of you." - Brian Clayton
      • "You're on level one, you need ten customers, ten credit card numbers, ten people that you're going to connect with the value you're bringing to the world." - Brian Clayton
      • (0:00:00) Importance of intentional leadership development

        (0:02:05) Journey from startup to nationwide success

        (0:04:17) Resilience and financial burden of starting a business

        (0:06:53) Commitment to bootstrap and burn the boats

        (0:08:38) Importance of focusing on the best idea

        (0:09:38) Balancing working in the business, on the business, and on oneself

        (0:10:06) Continuous learning and personal growth in entrepreneurship

        (0:10:37) Movies and books evolve as we evolve as individuals

        (0:11:14) Being an entrepreneur is like playing a video game

        (0:12:17) Challenges and stress in the early years of entrepreneurship

        (0:13:27) Focus on one level at a time in business and career

        (0:16:09) Three phases of business: startup, grow up, scale up

        (0:17:48) Building a team and delegating roles for scaling up

        (0:20:21) Description of Greenpal as a platform for connecting with lawn care providers

        (0:21:22) How Greenpal works: getting quotes, comparing ratings, hiring providers
        (0:27:01) Utilizing technology to automate tasks and improve efficiency
        (0:30:00) Building a positive company culture as a founder and leader
        (0:34:30) Take accountability for employees and their performance.
        (0:35:22) People who throw stones are unhappy with their own lives.
        (0:36:17) Importance of continuous learning and adaptation in business.
        (0:37:35) Ignore sideline haters and focus on your own game.
        (0:39:06) Learn from successful companies and apply their strategies.
        (0:40:11) Copying someone's electronic infrastructure is possible but not valuable.
        (0:41:16) AI tools can replicate and automate certain aspects of business.
        (0:46:33) Trevor shares his childhood experience of mowing the lawn
        (0:49:04) Brian emphasizes the importance of getting in the game
        **Additional Resources**

        👉 LinkedIn e-book: ⁠⁠⁠⁠⁠⁠⁠https://online.flippingbook.com/view/714118097/ ⁠⁠⁠⁠⁠⁠

        👉 Subscribe: https://podcasters.spotify.com/pod/show/who-ya-know-show

        👉 Trevor Houston is a licensed financial professional offering insurance/financial products through various carriers. For more info visit http://cpwstrategies.com


        ⭐5 STAR REVIEW

        Listen, rate, and subscribe 👉


        #whoyaknow #podcast

        50 min
      • Kimberly Shapiro​ | Don't Let Negativity Derail Your Job Search Success | Remix

        **About The Guest(s):**

        Kimberly Shapiro is the co-host of the Big Girl Pants podcast and the Director of Business Development at Sage Search Partners. She has over 13 years of experience in recruiting and previously worked as an accounting manager for a retail jeweler.


        **Summary:**

        Kimberly Shapiro emphasizes the importance of maintaining a positive attitude during the job search process. She highlights that job searching can be frustrating and impact one's self-esteem and confidence. To stay positive, she recommends managing the information you consume, such as reading motivational books or listening to audiobooks. She advises avoiding negative news and relationships that bring you down. Kimberly also emphasizes the need for self-reflection and self-evaluation to determine if you would want to work with yourself. She explains that hiring managers pick up on attitude and confidence during interviews, so it's crucial to convey positivity and belief in your abilities. Kimberly shares the acronym HERO, which stands for hope, self-efficacy, resilience, and optimism, as characteristics that define a positive outlook.


        **Key Takeaways:**

        • Job searching can be frustrating and impact self-esteem and confidence.
        • Manage the information you consume and focus on positivity.
        • Self-reflection is essential to determine if you would want to work with yourself.
        • Attitude and confidence are crucial during interviews.
        • Develop characteristics of hope, self-efficacy, resilience, and optimism.

        • **Chapters:**

          (0:00:00) Importance of self-reflection and being someone others want to work with
          (0:02:49) Tips for staying positive during a job search
          (0:03:46) Managing what you put in your brain and blocking negativity
          (0:05:39) The importance of having a positive attitude and confidence in interviews
          (0:07:38) The essentiality of eye contact in interviews
          (0:08:14) Removing negative influences, such as Facebook, during a job search
          (0:09:10) Helping others to feel good and receive positive energy
          (0:09:34) Focusing on hope, self-efficacy, resilience, and optimism for a positive outlook
          (0:10:28) Negative mindset of job seeker
          (0:11:21) Importance of resilience in job search
          (0:12:11) Law of averages and not giving up after rejection
          (0:12:42) Introduction to Big Girl Pants podcast
          (0:13:12) How to connect with Kimberly Shapiro
          (0:13:33) Contact information and Sage Search Partners


          **Quotes:**

          "If you met yourself on the street, would you like you? Would you want to hang out with you?"

          "You've got to have boundaries. The word 'no' is a beautiful thing."

          "Hope, self-efficacy, resilience, and optimism. If you focus on those things, you 100% are going to change your attitude."

          "A 'no' just means you're trying. It means you're getting out there. You're throwing your hat in the ring."


          Get in touch with Kimberly:

          👉⁠https://www.linkedin.com/in/kimberlyshapiro/⁠

          Get in touch with Trevor Houston:

          👉 LinkedIn: ⁠https://www.linkedin.com/in/trevorhouston/⁠

          Get to know all things Who Ya Know:

          👉 ⁠https://linktr.ee/whoyaknow⁠

          Separately and independently from the WYK Show, Trevor Houston and Mark Elder are licensed financial professionals offering insurance and financial products through various carriers. For more info, visit 👉 ⁠https://www.ClearPathWealthStrategies.com/

          15 min
        • Adriel Lubarsky | The Power of Cold Outreach & Standing Out From The Crowd | Remix

          **About The Guest(s):**

          Adriel Lubarsky is the founder of Riveter, a platform that provides resources and support for unemployed individuals. After experiencing unemployment himself, Adriel wanted to create a platform that would help people live a better life while unemployed and save money on essential resources.


          Riveter offers discounts on wellness, education, and other resources, as well as an interview prep tool to help job seekers make the most of their opportunities.


          **Summary:**

          Adriel Lubarsky, the founder of Riveter, shares his journey of starting the company after experiencing unemployment himself. He discusses the challenges of standing out in a crowded market and the importance of creating a community where job seekers can be vulnerable and support each other. Adriel also introduces Riveter's interview prep tool, which allows users to browse how others have answered interview questions and practice their own answers with feedback from the community.


          **Key Takeaways:**

          • Riveter offers discounts on wellness, education, and other resources to help unemployed individuals live a better life.
          • The interview prep tool on Riveter allows users to browse how others have answered interview questions and practice their own answers with feedback from the community.
          • Job seekers are some of the most generous, giving, and intelligent individuals, and creating a community where they can connect and support each other is crucial.

          • **Chapters:**

            (0:00:00) Introduction to the interview prep tool

            (0:02:12) Adriel's journey of starting Riveter

            (0:03:28) Overcoming challenges and making the most of opportunities

            (0:05:26) Details about the interview prep tool

            (0:07:09) Building a community at Riveter

            (0:08:45) Creating an environment for vulnerability and support

            (0:09:28) The similarities between being a job seeker and an entrepreneur

            (0:10:04) Adriel emphasizes that job seekers are members, not just users

            (0:11:20) The job seeker community is generous, giving, and curious

            (0:11:54) Adriel shares how to connect with his community online

            (0:12:32) Each one reach one - the power of helping others

            (0:13:05) Adriel shares his story of getting a big meeting through cold outreach

            (0:14:24) Tips on creating catchy and effective cold outreach emails

            (0:15:58) Different is better than better - stand out in your job search

            (0:16:06) Get out of your comfort zone and take risks

            (0:16:17) Adriel's mission is supported, and plans to connect offline

            (0:16:31) Trevor Houston signs off, thanking for listening to the podcast


            **Additional Resources**

            👉 FREE LinkedIn e-book: ⁠⁠⁠⁠⁠⁠⁠⁠https://online.flippingbook.com/view/714118097/⁠⁠⁠⁠⁠⁠⁠⁠

            👉 FREE Career Transition Summit: ⁠⁠⁠⁠⁠⁠⁠⁠https://event.webinarjam.com/register/67/04404igv⁠⁠⁠⁠⁠⁠⁠⁠

            👉Adriel:⁠ ⁠https://www.linkedin.com/in/alubarsky2/⁠

            👉Trevor Houston: ⁠⁠⁠⁠⁠⁠⁠https://www.linkedin.com/in/trevorhouston/⁠⁠⁠⁠⁠⁠⁠

            👉All things Who Ya Know: ⁠⁠⁠⁠⁠⁠⁠https://linktr.ee/whoyaknow⁠⁠⁠⁠⁠⁠⁠

            💸 Separately and independently from the WYK Show, Trevor Houston and Mark Elder are licensed financial professionals offering insurance and financial products through various carriers. 👉 For more info, visit ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠http://cpwstrategies.com/


            ⭐5 STAR REVIEW

            Listen, rate, and subscribe!

            #whoyaknow #podcast

            17 min
          • Adam Knihtila | Overcoming Financial Anxiety in the Job Search Process | Remix

            **About The Guest(s):**

            Adam Knihtila is a virtual CFO who specializes in helping medical practices improve their financial strategies. He works with doctors, dentists, orthodontists, physical therapists, and chiropractors to help them make more money, pay less in taxes, and invest for the future.

            ​

            **Summary:*​*

            In this episode, Trevor Houston interviews Adam Knihtila, a virtual CFO who works with medical practices to improve their financial strategies. Adam discusses the challenges faced by medical practices during the COVID-19 pandemic, such as closures and additional safety protocols. He also emphasizes the importance of budgeting and negotiating job offers, including benefits and professional development opportunities. Adam shares his own journey from owning an accounting firm to becoming a virtual CFO and offers advice for job seekers and entrepreneurs.

            ​

            **Key Takeaways:**

            - Job seekers should negotiate not only their salary but also benefits and professional development opportunities.

            - It is important for job seekers to set a budget and manage their finances during the job search process.

            - Building relationships with creditors and maintaining open communication can help job seekers manage their financial obligations during unemployment.

            - Fractional work, such as virtual CFO services, can be beneficial for businesses that do not require a full-time CFO.

            - Entrepreneurship may be a better fit for individuals who prefer flexibility and autonomy over a corporate job.

            ​

            **Chapters:**

            ​(0:00:00) Financial anxiety and fear in job search

            (0:01:46) Adam's virtual CFO services for medical practices

            (0:02:40) Challenges of practices closing and finding new revenue

            (0:04:49) Relating finances to job seekers and negotiation tips

            (0:07:28) Financial anxiety and fear in job search

            (0:09:18) Importance of seeking professional guidance and coaching

            (0:11:36) Fractional work opportunities in various industries

            (0:13:17) Advice to 18-year-old self: pursue entrepreneurship

            (0:14:21) Transition from corporate world to owning own business

            (0:16:43) Connect with Adam on LinkedIn and his website

            **Additional Resources**

            👉 FREE LinkedIn e-book: ⁠⁠⁠⁠⁠⁠https://online.flippingbook.com/view/714118097/⁠⁠⁠⁠⁠⁠

            👉 FREE Career Transition Summit: ⁠⁠⁠⁠⁠⁠https://event.webinarjam.com/register/67/04404igv⁠⁠⁠⁠⁠⁠

            👉Adam Knihtila:⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠https://www.linkedin.com/in/adamknihtila/

            👉Trevor Houston: ⁠⁠⁠⁠⁠https://www.linkedin.com/in/trevorhouston/⁠⁠⁠⁠⁠

            👉All things Who Ya Know: ⁠⁠⁠⁠⁠https://linktr.ee/whoyaknow⁠⁠⁠⁠⁠

            💸 Separately and independently from the WYK Show, Trevor Houston and Mark Elder are licensed financial professionals offering insurance and financial products through various carriers. 👉 For more info, visit ⁠⁠⁠⁠⁠⁠⁠⁠https://www.ClearPathWealthStrategies.com⁠⁠⁠⁠⁠⁠⁠⁠


            ⭐5 STAR REVIEW

            Listen, rate, and subscribe!

            #whoyaknow #podcast

            19 min
          • Billy Samoa Saleebey | The Power of Networking | Remix

            **About The Guest(s)**

            Billy Samoa Saleebey is the president and founder of Insight Media, a company specializing in podcasting and digital media. He is also the host of the "For the Love" podcast and "Inside Out," where he interviews New York Times bestselling authors, CEOs, founders, professional athletes, and thought leaders to explore how moments of insight have propelled their lives and careers.


            **Summary**

            Billy Samoa Saleebey, president and founder of Insight Media, joins the show to discuss the importance of leveraging who you know in your career and personal life. He shares his own journey, highlighting the value of focusing on what you have done rather than just your resume. Billy emphasizes the significance of creating exceptional experiences for others and the power of networking and connecting with people who appreciate your talents and achievements. He also provides insights on how to leverage Clubhouse, the new social media platform, to network and build connections.


            **Key Takeaways**

            • Focusing on what you have done rather than your resume can help you stand out in the corporate world.
            • Building exceptional experiences for others can create a lasting impact and open doors for career opportunities.
            • Networking and connecting with people who appreciate your talents and achievements can lead to career advancement.
            • Clubhouse is a powerful platform for networking and building connections, especially for job seekers.
            • Introducing people to one another and being a connector can help you build a strong network and gain visibility.

            • **Chapters**

              (0:00:03) Introduction to the podcast and its purpose
              (0:01:20) Billy's background and how he got into corporate
              (0:04:38) Discussion on starting a podcast as a job seeker
              (0:06:54) Billy's motivation and drive to create impactful experiences
              (0:08:55) The story behind Billy's middle name, Samoa
              (0:09:37) Leveraging Clubhouse for podcasting and networking
              (0:11:49) Tips for leveraging Clubhouse for podcasting and networking
              (0:13:27) Connecting the podcast to LinkedIn events and Judy Fox's approach
              (0:14:27) Ways to connect with Billy online
              (0:15:14) Importance of "who you know" in achieving success

              **Additional Resources**

              👉 FREE LinkedIn e-book: ⁠⁠⁠⁠https://online.flippingbook.com/view/714118097/⁠⁠⁠⁠

              👉 FREE Career Transition Summit: ⁠⁠⁠⁠https://event.webinarjam.com/register/67/04404igv⁠⁠⁠⁠

              👉Billy Samoa Saleebey:⁠⁠⁠⁠ ⁠https://www.linkedin.com/in/billysamoa/⁠

              👉Trevor Houston: ⁠⁠⁠https://www.linkedin.com/in/trevorhouston/⁠⁠⁠

              👉All things Who Ya Know: ⁠⁠⁠https://linktr.ee/whoyaknow⁠⁠⁠

              💸 Separately and independently from the WYK Show, Trevor Houston and Mark Elder are licensed financial professionals offering insurance and financial products through various carriers. 👉 For more info, visit ⁠⁠⁠⁠⁠⁠https://www.ClearPathWealthStrategies.com⁠⁠⁠⁠⁠⁠


              ⭐5 STAR REVIEW

              Listen, rate, and subscribe!

              #whoyaknow #podcast

              18 min
            • Daniel Frey | Overcoming Obstacles: From Surviving to Thriving | Remix

              **About The Guest(s)**

              Daniel Frey is a retired firefighter and the co-founder of Fieldmed, a software company that offers community health software, telemedicine, and EMS software. He has overcome numerous obstacles in his life, including homelessness, PTSD, divorce, and cancer. Through his experiences, he has developed a strong sense of resilience and a passion for helping others.


              **Summary**

              Daniel Frey, a retired firefighter and co-founder of Fieldmed, shares his inspiring story of overcoming obstacles and going from surviving to thriving. He discusses his experiences with homelessness, PTSD, divorce, and cancer, and how he found strength and purpose through serving others. Daniel also talks about the importance of reinventing oneself and seeking help from others. He emphasizes the power of faith and prayer in navigating life's challenges.


              **Key Takeaways**

              • Daniel's journey from homelessness to becoming a firefighter and co-founder of Fieldmed.
              • The challenges he faced with PTSD, divorce, and cancer, and how he found strength through serving others.
              • The importance of reinventing oneself and seeking help from others.
              • The power of faith and prayer in overcoming obstacles and finding purpose.

              • **Chapters**

                (0:00:03) Introduction to the podcast and guest, Daniel Fry
                (0:01:41) Daniel's backstory: homelessness, military service, and career as a firefighter
                (0:03:51) Daniel's struggle with PTSD and the challenges he faces
                (0:08:49) Daniel's financial struggles, including divorce, cancer, and repossession
                (0:10:27) Overcoming the low points with the support of friends and faith
                (0:15:25) Daniel's journey to starting Fieldmed, a community health software company
                (0:18:19) Taking action and building a team despite lack of software development knowledge
                (0:20:26) Partnering with investors and creating software to revolutionize the medical industry
                (0:24:53) Fieldmed's features and the impact it has on patient care
                (0:25:40) Encouragement to never give up and trust in God's plan


                **Additional Resources**

                👉 FREE LinkedIn Optim. e-book: ⁠⁠https://online.flippingbook.com/view/714118097/⁠⁠

                👉 FREE Career Transition Summit: ⁠⁠https://event.webinarjam.com/register/67/04404igv⁠⁠

                Daniel Frey:👉⁠https://www.linkedin.com/in/danielfreyfieldmed/⁠

                Trevor Houston:👉 ⁠https://www.linkedin.com/in/trevorhouston/⁠

                All things Who Ya Know:👉 ⁠https://linktr.ee/whoyaknow⁠

                💸 Separately and independently from the WYK Show, Trevor Houston and Mark Elder are licensed financial professionals offering insurance and financial products through various carriers. 👉 For more info, visit ⁠⁠⁠⁠https://www.ClearPathWealthStrategies.com⁠⁠⁠⁠


                ⭐5 STAR REVIEW

                Listen, rate, and subscribe!

                #whoyaknow #podcast

                28 min
              • Dawn Westmoreland | Creating Safe and Respectful Work Environments | Remix

                **About The Guest(s)**

                Dawn Westmoreland is an HR consultant, speaker, life coach, podcaster, and author. She is passionate about empowering the workforce to be more productive and engaged. Dawn has a background in HR and is a retired Air Force veteran with 20 years of service. She became a whistleblower after speaking up about illegal hiring practices in a federal agency and experienced retaliation as a result. This led her to settle with the agency and refuse to sign a nondisclosure agreement so she could help others create safe and respectful work environments.


                **Summary**

                Dawn Westmoreland shares her journey of becoming a whistleblower and the challenges she faced as a result. She emphasizes the importance of creating safe and respectful work environments and offers advice for job seekers and leaders. Dawn highlights the need for research and observation when considering a job, as well as the importance of addressing workplace issues immediately. She also discusses the role of documentation and training in mitigating the risk of bullying and discrimination. Dawn encourages leaders to walk the talk and seek outside consultants when necessary.


                **Key Takeaways**

                • Research and observe the workplace culture before accepting a job to ensure a safe and respectful environment.
                • Address workplace issues, such as bullying and discrimination, immediately and document them thoroughly.
                • Continuous training and consulting are more effective than online training in creating a respectful work environment.
                • Leaders should be proactive in mitigating the risk of workplace issues and seek outside consultants when needed.

                • **Chapters**

                  (0:00:03) Introduction to the podcast and guest, Dawn Westmoreland
                  (0:01:06) Dawn's backstory as a whistleblower and her mission for safe and respectful work environments
                  (0:03:15) Discussion on industries that may need improvement in terms of workplace culture
                  (0:06:57) Advice for job seekers on identifying toxic work environments during the interview process
                  (0:09:01) Challenges faced by leaders in identifying and addressing workplace bullying and discrimination
                  (0:10:06) Strategies for leaders to create a safe and respectful work environment
                  (0:11:48) Importance of continuous training and consulting to mitigate workplace issues
                  (0:12:03) Conclusion and closing remarks from the host

                  **Additional Resources**

                  👉 FREE LinkedIn Optim. e-book: ⁠https://online.flippingbook.com/view/714118097/⁠

                  👉 FREE Career Transition Summit: ⁠https://event.webinarjam.com/register/67/04404igv⁠

                  💸 Separately and independently from the WYK Show, Trevor Houston and Mark Elder are licensed financial professionals offering insurance and financial products through various carriers. 👉 For more info, visit ⁠⁠https://www.ClearPathWealthStrategies.com⁠⁠


                  ⭐5 STAR REVIEW

                  Listen, rate, and subscribe!


                  #whoyaknow #podcast #careers

                  13 min
                • Ravi Rajani | How To Ace Virtual Presentations | Remix

                  In today's episode, we dive into the captivating world of personal branding, where we uncover the secrets to becoming a confident speaker, delivering high-impact presentations, and building a magnetic personal brand using video.

                  Joining us on this enlightening journey is the remarkable Ravi Rajani, a seasoned expert in the speaking and presentation space. But his journey didn't begin there. From his humble beginnings in dance and theater to his time in investment banking and media, Ravi discovered that it's not just about what you say, but how you say it.

                  In this episode, we explore the importance of personal branding in the digital age, with a particular focus on leveraging the power of LinkedIn to expand your reach and connect with influential individuals. We uncover the significance of creating consistent content that showcases your expertise and values, not only for job seekers but for anyone seeking to make a lasting impression.


                  Main Topics:

                  • (00:00:47) Ravi's journey from dance and theater to becoming a speaking and presentation expert
                  • (00:03:41) The power of personal branding and how LinkedIn plays a significant role
                  • (00:05:05) Tips for maintaining eye contact and connection in virtual presentations
                  • (00:06:24) Building audience engagement through the chat function in Zoom presentations
                  • (00:08:00) The importance of energy and audience reaction in virtual presentations
                  • If you enjoyed today's episode, don’t forget to subscribe and leave us a ⭐5 STAR REVIEW!!

                    Additional Resources:

                    • Ravi's Website: ⁠https://www.theravirajani.com⁠
                    • Get in touch with Ravi:👉⁠https://www.linkedin.com/in/ravirajani/⁠
                    • Get in touch with Trevor Houston:👉 ⁠https://www.linkedin.com/in/trevorhouston/⁠
                    • Get to know all things Who Ya Know:👉 ⁠https://linktr.ee/whoyaknow⁠

                    • Separately and independently from the WYK Show, Trevor Houston and Mark Elder are licensed financial professionals offering insurance and financial products through various carriers. For more info, visit 👉 ⁠https://www.ClearPathWealthStrategies.com

                      11 min
                    • Judi Fox | Cultivating Connections and LinkedIn Success | Remix

                      Judy Fox is a LinkedIn guru and expert with over 18 years of experience in business development and sales. She developed the LinkedIn Business Accelerator Method and has made over 200 clients #FoxRockstar on LinkedIn. Judy has been featured in Inc. Magazine, CEO Magazine, Vid Summit, Video Marketing World, People of Video, and Top 100 Marketing Podcasts.

                      Overview:

                      In this episode of The Who You Know Show Podcast, Trevor Houston interviews Judy Fox on how she became a LinkedIn expert, the importance of networking, and how to leverage LinkedIn for business growth.


                      Timestamped Chapter Summary:

                      (00:00:00) Introduction of Judy Fox and her career journey

                      (00:00:22) The importance of networking and being connected to the right people

                      (00:02:28) How Judy became a LinkedIn expert

                      (00:03:00) The benefits of LinkedIn for job seekers

                      (00:04:21) How to network on LinkedIn

                      (00:06:32) The importance of having a strong LinkedIn profile

                      (00:09:07) How to use LinkedIn for business growth

                      (00:12:10) The power of video on LinkedIn

                      (00:14:47) How to create engaging content on LinkedIn

                      (00:17:25) Judy's LinkedIn Business Accelerator Method

                      (00:20:56) The importance of being authentic on LinkedIn

                      (00:22:51) The impact of COVID-19 on LinkedIn and networking

                      (00:25:47) Tips for networking during a pandemic

                      (00:28:05) The future of LinkedIn and social media

                      (00:27:54) The importance of understanding why people share your content

                      (00:29:00) Judy's four-week one-on-one fast track program

                      (00:29:44) How to connect with Judy


                      Quotable Phrases:

                      "The only way to stand out now is to be connected to the right people." (00:00:22)

                      "Your LinkedIn profile is your online resume." (00:06:32)

                      "Authenticity is the key to success on LinkedIn." (00:20:56)

                      "Networking is about building relationships, not just collecting contacts." (00:25:47)

                      "Treat your LinkedIn profile like a billboard and think about what you would put on it to sell yourself." (00:18:53)

                      "Reaching a point where you understand why people share another person's post is extremely powerful knowledge." (00:27:54)

                      If you enjoyed today's episode, don’t forget to subscribe and leave us a ⭐5 STAR REVIEW!!

                      Get in touch with Judi:👉 ⁠https://www.linkedin.com/in/judiwfox/⁠

                      Get in touch with Trevor Houston:👉 ⁠https://www.linkedin.com/in/trevorhouston/⁠

                      Get to know all things Who Ya Know:👉 ⁠https://linktr.ee/whoyaknow⁠


                      Separately and independently from the WYK Show, Trevor Houston and Mark Elder are licensed financial professionals offering insurance and financial products through various carriers. For more info, visit 👉 ⁠https://www.ClearPathWealthStrategies.com

                      32 min

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