I’m calling this week’s episode of Why’d You Push That Button the “politics of unfollowing.” What makes someone click that unfollow button, and why does it hurt our feelings when they do?

Kaitlyn and I talk to two of our Verge colleagues: Managing Editor T.C. Sottek and Senior Features Editor Michael Zelenko about why they unfollow people. T.C. only follows six people on Twitter! And he only started following me and Kaitlyn after we produced this episode. We appreciate that kind gesture. Michael, on the other hand, used to care about his follower versus following ratio and has now reached a point of zen. Who cares!

After all that, Kaitlyn and I take our questions to Jenn Herman, who calls herself “the world’s forefront Instagram blogger.” Jenn is fantastic and made us feel good. She points out that followers are a complete construction of tech companies. They made us care about followers. They’ve ruined us. Jenn, though, she gets it. She’s helping us.

(sent via text by Ashley Carman)

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