Happy Subscribers

Why LinkedIn Newsletters Deserve Your Attention with Katie Brinkley


Listen Later

Episode Summary:

"Going viral is not a business strategy." - Katie Brinkley

In this week's episode, I'm joined by social media strategist Katie Brinkley, author of The Social Shift and host of two podcasts: Rocky Mountain Marketing and Marketing Trends Now.

Katie helps entrepreneurs simplify their social media strategy so you can spend less time creating social content and more time connecting (which is where real change happens).

Katie shared her "what's working now" strategies — the ones she's tested and tried herself — so you know where to put your energy when using social media for your business.

In this episode, you'll learn about:

  • How to approach social media and show up with more purpose
  • Katie's 4-post strategy for creating content that actually connects
  • Why she calls LinkedIn newsletters "your secret email list" and how to leverage yours, even in ADDITION to a regular email newsletter
  • How engagement (not volume) helped her hit her best sales months
  • Why copying and pasting content across platforms doesn't work

Check out this episode's blog post Connect with Katie:Website LinkedIn Episode Resources: Agorapulse Duett Free Resources

Duett Services:Email Strategy Playbook - A fresh set of eyes and insight into your current email marketing The Duett Debut - Done for you email copywrting & automation setup Ready, Set, EMAIL - Quick & custom email setup to grow and send your newsletter fast Book a FREE Discovery Call Instagram @alleagrummert

...more
View all episodesView all episodes
Download on the App Store

Happy SubscribersBy Allea Grummert

  • 5
  • 5
  • 5
  • 5
  • 5

5

40 ratings


More shows like Happy Subscribers

View all
The Food Blogger Pro Podcast by Bjork Ostrom

The Food Blogger Pro Podcast

384 Listeners

Build Your Tribe | Grow Your Business with Social Media by Brock Johnson

Build Your Tribe | Grow Your Business with Social Media

2,619 Listeners

Social Media Marketing Podcast by Michael Stelzner, Social Media Examiner

Social Media Marketing Podcast

1,448 Listeners

Simple Pin Podcast: Simple ways to boost your business using Pinterest by Kate Ahl

Simple Pin Podcast: Simple ways to boost your business using Pinterest

461 Listeners

The Goal Digger Podcast | Top Business and Marketing Podcast for Creatives, Entrepreneurs, and Women in Business by Jenna Kutcher

The Goal Digger Podcast | Top Business and Marketing Podcast for Creatives, Entrepreneurs, and Women in Business

12,079 Listeners

The Blogger Genius Podcast by Jillian Leslie | MiloTree.com

The Blogger Genius Podcast

118 Listeners

Thrive: The Podcast for Content Creators by Bree Pair and Thrive

Thrive: The Podcast for Content Creators

115 Listeners

Eat Blog Talk by Megan Porta

Eat Blog Talk

175 Listeners

The Vine Podcast by Madison Wetherill

The Vine Podcast

43 Listeners

The Mel Robbins Podcast by Mel Robbins

The Mel Robbins Podcast

20,251 Listeners

Good Content with Shannon McKinstrie by Shannon McKinstrie

Good Content with Shannon McKinstrie

152 Listeners

The Sassy Solopreneur by Jamie Silva

The Sassy Solopreneur

38 Listeners

The Smart Influencer Podcast by Christina Hitchcock & Corinne Schmitt

The Smart Influencer Podcast

26 Listeners

Tastemaker Talk by Tastemaker Conference

Tastemaker Talk

1 Listeners

Ctrl Alt Ask by Raptive

Ctrl Alt Ask

17 Listeners