Time-limited sales are a marketing staple in retail stores, but those same scarcity tactics don’t work online to move products and increase profits. Wharton marketing professor Cait Lamberton explains why.<hr> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.

Time-limited sales are a marketing staple in retail stores, but those same scarcity tactics don’t work online to move products and increase profits. Wharton marketing professor Cait Lamberton explains why. Hosted on Acast. See acast.com/privacy for more information.

Time-limited sales are a marketing staple in retail stores, but those same scarcity tactics don’t work online to move products and increase profits. Wharton marketing professor Cait Lamberton explains why. Hosted on Acast. See <a href="https://acast.com/privacy" rel="noopener noreferrer">acast.com/privacy</a> for more information.

Why Online Shoppers Aren’t Falling for Exploding Deals

The Knowledge at Wharton Network Acast feed serves as a curated showcase highlighting the best content from our podcast collection. Each week, we feature one standout episode from each show in the Wharton Podcast Network, giving listeners a comprehensive sample of our diverse business and academic content. This rotating selection allows audiences to discover new shows within our network while experiencing the depth and variety of Wharton's thought leadership across different topics and formats. It's your monthly gateway to explore the full spectrum of insights available through the Wharton Podcast Network.<hr> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.

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The Knowledge at Wharton Network Acast feed serves as a curated showcase highlighting the best content from our podcast collection. Each week, we feature one standout episode from each show in the Wharton Podcast Network, giving listeners a comprehensive sample of our diverse business and academic content. This rotating selection allows audiences to discover new shows within our network while experiencing the depth and variety of Wharton's thought leadership across different topics and formats. It's your monthly gateway to explore the full spectrum of insights available through the Wharton Podcast Network. Hosted on Acast. See acast.com/privacy for more information.

The Knowledge at Wharton Network Acast feed serves as a curated showcase highlighting the best content from our podcast collection. Each week, we feature one standout episode from each show in the Wharton Podcast Network, giving listeners a comprehensive sample of our diverse business and academic content. This rotating selection allows audiences to discover new shows within our network while experiencing the depth and variety of Wharton's thought leadership across different topics and formats. It's your monthly gateway to explore the full spectrum of insights available through the Wharton Podcast Network. Hosted on Acast. See <a href="https://acast.com/privacy" rel="noopener noreferrer">acast.com/privacy</a> for more information.

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