
Sign up to save your podcasts
Or


There was once a time, not too long ago, when you could walk into a young working professional’s rented home in a tier-1 city, and all the furniture would look pretty familiar.
About a decade ago, everyone and their uncle was renting furniture from the two OG rental platforms Rentomojo and Furlenco. It just made sense.
When Rentomojo and Furlenco were launched about a decade ago, they were like an answer to a lot of people’s prayers. It was a great deal – your fridge, washing machine, king sized bed and more would be delivered right at your doorstep. Use them for as long as you need, and return them when you are done.
Cut to 2024, and things have changed. They are struggling to stay relevant.
Tune in.
Daybreak is produced from the newsroom of The Ken, India’s first subscriber-only business news platform. Subscribe for more exclusive, deeply-reported, and analytical business stories.
Want to be part of the Daybreak community? Introduce yourself here.
By The Ken5
99 ratings
There was once a time, not too long ago, when you could walk into a young working professional’s rented home in a tier-1 city, and all the furniture would look pretty familiar.
About a decade ago, everyone and their uncle was renting furniture from the two OG rental platforms Rentomojo and Furlenco. It just made sense.
When Rentomojo and Furlenco were launched about a decade ago, they were like an answer to a lot of people’s prayers. It was a great deal – your fridge, washing machine, king sized bed and more would be delivered right at your doorstep. Use them for as long as you need, and return them when you are done.
Cut to 2024, and things have changed. They are struggling to stay relevant.
Tune in.
Daybreak is produced from the newsroom of The Ken, India’s first subscriber-only business news platform. Subscribe for more exclusive, deeply-reported, and analytical business stories.
Want to be part of the Daybreak community? Introduce yourself here.

41 Listeners

157 Listeners

15 Listeners

57 Listeners

55 Listeners

88 Listeners

40 Listeners

298 Listeners

42 Listeners

25 Listeners

6 Listeners

14 Listeners

122 Listeners

91 Listeners

12 Listeners

14 Listeners

4 Listeners

0 Listeners

0 Listeners

0 Listeners